
Hi,
I’m Ronan, your host for this course.
In 2014, when I was 19 years old, my TED talk was titled “Your spare time can innovate”, and it really can.
Over the past 12 years, I’ve built physical products, apps, dashboards and service-based digital products whilst travelling to 100+ countries.
Thank you very much for investing in this course with me.
I am confident that the following modules will outline all that you need to know in order to build your profitable business.
Go somewhere,
Ronan
Lesson Outcome: This first module will help you set your personal foundations before you build your business, brand and product.
Checklist:
[ ] I Have Gained Some Foundations For My Thinking
[ ] I Will Improve My Online Presence
[ ] I Will Make Work More Efficient By Using Personal Tools
References:
TickTick
ChatGPT
Claude
Wispr
Loom
Cal
Granola
Lobby
Texts.com
Additional reference:
Grammarly
Lesson Outcome: Financial literacy for business
Checklist:
[ ] I Have A Baseline Of Financial Understanding
[ ] I Will Track Expenses
[ ] I Understand How To Use Service Tax As An Advantage
[ ] I Understand R&D Tax Credits
[ ] I Have An Initial Understanding Of Funding Options
Lesson Outcome: You will have an understanding of how you can protect elements of your ideas
Checklist:
[ ] I Understand NDAs
[ ] I Understand Ownership Rights
[ ] I Understand Copyright
[ ] I Understand Trademarks
[ ] I Understand Patents
Lesson Outcome: Identifying a viable, scalable business idea.
Checklist:
[ ] I Understand I Need To Solve Problems
[ ] I Know Where To Start Looking For Pain Points
[ ] I’m Going To Listen To My Initial Judgement
[ ] I Will Complete An Early Feasibility Assessment
References:
Google Keyword Planner
Gummy Search
Lesson Outcome: Ensuring there is a market and demand for your business.
Checklist:
[ ] I Will Complete A Market Size Assessment
[ ] I Will Gain An Understanding Of My Competitors
[ ] I Will Analyse My Competitors
[ ] I Will Check Search Terms Within My Industry
[ ] I Will Conduct An Intellectual Property Search
References:
Google Alerts
Lesson Outcome: Testing and refining your idea to ensure feasibility
Checklist:
[ ] I Understand The Importance Of Validating An Idea
[ ] I Have Facts And Figures To Support The Need For My Product/Service
[ ] I Have Defined My Ideal Customer Profile
[ ] I Understand The Buyer Persona Adoption Curve
[ ] I Have Completed An Early Audience Assessment
[ ] I Have Set Some Initial Requirements
Lesson Outcome: Giving your business a name and legal foundation
Checklist:
[ ] I Have Finalised My Business Name
[ ] I Have Established My Business’ Domain, Email and Social Handles
[ ] I Have Completed Legal Formation
[ ] I Have Set Up My Business Banking
References:
Cloudflare
Gmail
Google Docs
Doola
Google Sheets
Revolut Business
Xero
HubDoc
Lesson Outcome: Creating a compelling brand identity
Checklist:
[ ] I Have Found Inspiration
[ ] I Have Defined My Brand
[ ] I Have Designed My Logo
[ ] I Have Built My Brand Guidelines
[ ] I Have Updated My Email Signature And Social Media Profiles
References:
Canva Colour Wheel
Fiverr
Coolors
Behance
Dribbble
Lesson Outcome: Creating an effective online presence that captures initial interest and further validates your business concept.
Checklist:
[ ] I Will Write With My ICP In Mind
[ ] I Will Use A Template For My Website
[ ] I Have Built My Landing Page
[ ] I Have Setup A Waitlist
[ ] I Have Record A 30-60 Second Explainer Video
[ ] I Have Added Analytics Tools To My Site
[ ] I Have Announced My Business’ Online Presence To The Public
References:
Framer
Carrd
LeadPages
Figma
Fillout
Launched List
Viral Loops
Google Analytics
Hotjar
Facebook Pixel
Tiktok Pixel
Google Pixel
Lesson Outcome: Build your network and connect with key people to grow your business.
Checklist:
[ ] I Have Searched For Relevant Online Communities
[ ] I Have Searched For Mentors And Advisors
[ ] I Have Asked For Contacts Within My Existing Network
[ ] I Have Searched For Relevant Accelerators And Incubators
References:
Product Hunt
Nomads
Start Up Grind
Lesson Outcome: Developing early concepts and drawings for your product
Checklist:
[ ] I Have Named My Product
[ ] I Have Scoped Out My Product (Creatively and Functionally)
[ ] I Have Created Initial Sketches
[ ] I Have Professionalised My Mockups
[ ] I Have Validated My Product Concept
[ ] I Have Resources To Assist With Product Development
References:
Notion
Linear
Fiverr
Excalidraw
Paint
Canva
Beehiiv
Bubble
Lovable
Adalo
Freelancer
Upwork
Lesson Outcome: Procuring and producing your product efficiently.
Checklist:
[ ] I Have An Understanding Of Sourcing Options
[ ] I Have An Understanding Of Industry Terms
[ ] I Understand Options For Logistics
[ ] I Understand The Process To Complete Prototype Development
[ ] I Will Utilise Negotiation
References:
Alibaba
ImportYeti
Canton Fair
Lesson Outcome: Structuring pricing for profitability.
Checklist:
[ ] I Know That Price Shouldn’t Be My Only Point Of Differentiation
[ ] I Know The Benefits Of Both Standard Or Subscription Pricing
[ ] I Understand Upselling
[ ] I Understand Down-selling
[ ] I Understand Cross-selling
[ ] I Understand Order Bumps
[ ] I Understand Increasing Customer Lifetime Value
Lesson Outcome: Creating a financial model for your business
Checklist:
[ ] I Have Created 3-Year Forecasts
[ ] I Have Established Financial Goals
[ ] I Know What To Include Within My Model
[ ] I Have An Understanding Of Financial Modelling Best Practices
References:
Google Sheets
LivePlan
Xero
HubDoc
Lesson Outcome: Identifying funding opportunities that do not take equity out of your business.
Checklist:
[ ] I Have An Understanding Of Traditional Loans
[ ] I Know Where To Find Grant Opportunities
[ ] I Will Complete Eligibility Checks For Finance Options
[ ] I Know Where To Launch Crowdfunding Campaigns
[ ] I Know What To Include In My Campaign
References:
Innovate UK
Kickstarter
Indiegogo
Republic
Crowdcube
Lesson Outcome: Understanding what is required to secure investment
Checklist:
[ ] I Have Built My Investment Deck
[ ] I Have Prepared My Data Room
[ ] I Have Created My Pitch Video
[ ] I Understand Timeline Expectations
[ ] I Have Prepared My Investor Outreach
[ ] I Have Magical Investor Lists
References:
PitchLeague
Google Slides
Pitch.com
Loom
Apollo
Dripify
FounderCatalyst
SeedLegals
Vestd
Lesson Outcome: You'll create a website that will convert to revenue.
Checklist:
[ ] I Will Utilise PAS Copywriting
[ ] I Will Write Directly For My ICP
[ ] I Have Written Words For My Website
[ ] I Have Asked Myself Questions And Answered From The Customer’s Prospective
[ ] I Have Created Urgency
[ ] I Have Chosen The Right Platform For My Website
[ ] I Have Optimised For Conversions
[ ] I Have Optimised For Search Engines
[ ] I Will Track My Website Visitors
References:
Shopify
Framer
Webflow
Stripe
LemonSqueezy
Unsplash
Pexels
Google Keyword Planner
Google Analytics
Hotjar
Google Alerts
Lesson Outcome: Building a complete on-site sales system that will keep the same prospects coming back for more, by creating multiple points of interaction
Checklist:
[ ] I Understand That I Need To Keep Website Visitors Within My Funnel
[ ] I Have Created Lead Magnets And A Welcome Series Of Emails
[ ] I Have Set Up My Recovery / Retention Email Sequences
[ ] I Have Automated Initial Communications
[ ] I Have Tools To Build Customer Loyalty
References:
Klayivo
Beehiiv
LeadFeeder
Fathom
Tidio
Cal
Fillout
Vidyard
Lesson Outcome: Driving traffic to your website
Checklist:
[ ] I Will Market My Business In The Places That My ICP Visits
[ ] I Understand Direct Communication Channels
[ ] I Understand Organic Growth Channels
[ ] I Have Leveraged Third Parties
[ ] I Have Searched For Awards
[ ] I Have Prepared A Press Release
[ ] I Have Scheduled A Webinar
[ ] I Have Turned On Paid Advertising
References:
Yopto
WhatsApp Business
Bilio
Etsy
Amazon
GetContrast
Google Ads
Bing Ads
Facebook Ads (also covers Instagram)
X Ads
TikTok Ads
LinkedIn Ads
Reddit Ads
Lesson Outcome: Starting to do some sales outreach
Checklist:
[ ] I Have Searched For Strategic Sales Partnerships Within My Industry
[ ] I Have Completed Some Social Media Networking
[ ] I Have Searched For Relevant Events
[ ] I Have Some Tools To Help With My B2B Outreach
[ ] I Have Some Tools To Help With B2C Outreach
[ ] I Will Manage My Prospect Pipeline
References:
eBay
Etsy
Meetup
Luma
ManyChat
Apollo
Cognism
Dun and Bradstreet
Lusha
6Sense
Seamless.ai
Salesintel
WarmupInbox
Fiverr
Vidyard
Phantom Buster
GummySearch
FollowerWonk
Pipedrive
Lesson Outcome: Learning how to transition into a strong team of employees.
Checklist:
[ ] I Recognise When It’s Time For A Full-Time Team
[ ] I Understand Who I Should Hire First
[ ] I Can Create A Cohesive Company Culture
[ ] I Can Manage Your Team Remotely
References:
Oyster
Monday
Loom
WELL DONE
YOU FINISHED THIS COURSE!
You’ve started your own business.
Do you want financial and location independence? To work for yourself—from anywhere in the world? This program is your roadmap to do just that.
I’m Ronan Finnegan. Over the years, I’ve launched and exited multiple ventures—selling physical goods, digital products, services, and apps—while travelling to 100+ countries. I’ve raised over $2 million in investment, crowdfunded $100,000+, and served 10,000+ customers. I’ve also earned awards like Young Entrepreneur of the Year, been a finalist for Great British Entrepreneur, and even spoken at TED by age 19.
You don’t need prior experience to succeed. What you need is focus, consistency, and the right framework—so you can skip the costly mistakes and get traction faster.
What’s the problem?
You want to leave your 9-to-5 but don’t know how.
You don’t want to report to someone else.
You want a life of purpose, flexibility, and mobility.
My course takes you from idea to launch to profitability. It’s designed for beginners and delivers clear, actionable steps without fluff or hype. You’ll learn how to:
Generate and validate business ideas — even if you don’t have one yet
Set up your finances — including awareness of investment, bootstrapping, legal, and compliance
Build meaningful products or services — sourcing developers, managing production, structuring efficient workflows
Create a strong digital presence — website, copy, branding, funnels, automation
Sell from anywhere — turn visitors into paying customers with pricing strategies and 24/7 sales systems
You’ll be covered by a 90-day money-back guarantee. Try the program, implement the lessons, and if you’re not satisfied, get a full refund—no hard feelings.
Pricing:
Course only: $497 USD
If you’re ready to leave behind the daily grind and build a business that runs on your terms, this is your invitation. Enrol today, and let’s begin building your life of freedom.