
Introduction to how the course will be conducted, the content, and other course instructions.
Plan in detail a product (fashion collection) on paper to sell after discovering your strengths.
Plan according to the product, that what kind of clientel would like to buy from you.
Understanding and creating an image of yourself, that the target would get attracted by you and relate themselves with you.
Study your competitors' brands, target audiences, pricing, and product ranges to understand market dynamics. Analyze market leaders’ marketing and social media to inform your own online fashion business strategy.
The meaning of both the terms is explained with lots of examples and how to plan the same for your brand.
Understanding the meaning of 'positioning', and recognizing the same for your brand.
How to create your own existence with the competitors and as well as the market leader.
Invest less to reach break-even quickly, cover expenses, and earn profit. Track fixed capital expenses, keep costs under 70,000 rupees, and consider outsourcing to boost quality and repeat customers.
Explore initial six-month schemes to attract and sustain clients through sustainable packaging, thank you notes, gratitude cards, and complimentary gifts like upcycled tote bag packaging.
Are you dreaming about a fashion start-up? Are you not able to convert clients? Are you feeling nervous about investing money?
But you are not sure about gaining profits and an early breakeven!
The answers to all these questions are here in this short course. I have shared all the current industry insights from the experience I got during these 11 years in this fashion field! The course contains all the tricks to sustain in this unpredictable market with a quick breakeven with my secret of least investments!
After the pandemic, we have witnessed a drastic change in the online market selling graph! There is a significant increase in designer wear selling online than offline. Hence, there is a discussion on the advantages of the same.
Designers are good at designing garments, but they lack in selling the same! Thus, noticing this weakness, and some frequently asked questions I get, I have designed it in a way that there is no repetition of any boring theory!
Only practical business insights according to the current market!
No matter how old you are or how much you have studied, this course is especially for true fashion aspirants who want to start working on "the dream"!