Master Overview of a Career in Solar Sales
3.4 (41 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
358 students enrolled

Master Overview of a Career in Solar Sales

Find out how to get involved in a career in selling solar energy!
3.4 (41 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
358 students enrolled
Created by David Sugrue
Last updated 7/2013
English [Auto-generated]
Current price: $12.99 Original price: $19.99 Discount: 35% off
4 hours left at this price!
30-Day Money-Back Guarantee
This course includes
  • 1 hour on-demand video
  • 6 downloadable resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What you'll learn
  • Understand how to start a solar energy business and how to sell solar.
  • An interest in the business of residential and commercial solar energy

If you are looking to expand your business into solar energy or you are looking to start a career in solar energy, this is the perfect course. It is designed for HVAC, roofers, contractors and handimen  who want to get into solar energy. It is also extremely useful for those considering a career in selling solar energy.  Who buys solar? How do you sell it?  How much does it cost?  How much can you earn?  It is all explained in this course.  

Who this course is for:
  • Those considering a career in solar sales or building solar energy
Course content
Expand all 16 lectures 52:24
+ Introduction - Why I Made This Course
1 lecture 01:08

      • Why would anyone write a course about a career in solar energy?  Because it's my story and it's all true.  Learn the easy way and see if a career selling electricity from the sun is right for you!

Preview 01:08
+ Careers in Solar Sales
5 lectures 14:38
We cover the best way to get started on a career in residential sales.  We also discuss the various types of companies in the industry and what they do.  Finally, we discuss the main activities of the job.
Preview 02:05
What are the work hours for a solar sales professional?  Where are you meeting clients?  What kind of metrics are you measured by?  How many clients to you have to engage in a week?  We cover all of these materials, including how and how much you can get paid.  We also provide a list of the top solar installers in the United States. 
Preview 03:09
We describe the difference between residential solar companies and commercial solar companies.  We also discuss the differences in the sales cycle, average revenue per sale, and the skills you need to succeed as a sales professional.   We've included some examples of great residential and commercial installers.  Vivint and Trinity are two well known residential installers. Borrego and Sun  Edison are two of the best commercial installers.  
Preview 04:48
What's it like to work for a solar equipment manufacturer?  What about a solar finance company?  Working conditions, day-to-day job content and earning potential is discussed.  I've put in a case study from the largest panel manufacturer in the world, Yingli. I've also put in the websites of two fantastic inverter makers.  Kaco, a central inverter maker, and Enphase, a microinverter maker. Constant study on new p;roducts is essential for your continued success.
Preview 02:56
+ Solar Sales Methodology and Techniques
6 lectures 22:41
This lesson covers the most important skill for any solar sales professional; the ability to ask open-ended questions and then listen to the customer's answers to uncover their goals and motivations.  As part of the supplementary material in this lesson, I've given you 30 examples of open-ended questions you can adaptt to draw out your prospect and uncover his wishes, wants, needs and desires.  
Preview 02:57
The four customer profile types and their motivations. Knowing these is critical to building and closing sales.   Attached please find an article that gives an excellent description of one type of solar customer, the Pocketbook Environmentalist.  
Preview 06:14
Generating new prospects is absolutely essential to the success of a solar sales professional.  We profile successful methods to find new customers. 
Preview 04:52
How do you create winning proposals quickly and effectively? What items must be covered to convince a prospect that your offering is the best? How can you do it quickly and effectively? We review all these techniques.  
Preview 03:06
You should expect a "NO" or a "YES" at the end of ever proposal.  And how to do you get that?" By giving them the Right to Say Yes or No!  No downloads today, but don't let it get you down!
Preview 02:30
You've uncovered the customer's wants and needs through open-ended questions. You've designed a system that meets his wants and needs.  Now it is time to ask for the business.  Here are some great ways to do  it!  Here they are: 

How do you ask for the business?  There are many ways.  Below are just a few:

1.  Are you ready to get started?

2.  Shall I write up the contract?

3.  Have you determined which payment method is the best for you?

4.  Can we get you on our build schedule?

5.  If you sign tonight, we can have you installed in time for XXXXXX (season, date, holiday, etc.)

6.  Should we do it?

7.  Can I welcome you to the Mercury family?

8.  Are you ready to start making your own electricity?

9.  Are you ready to start earning SRECs?

10.  With 10% down, we can begin tonight.

11.  Are you ready to take the next step?

Preview 03:02
+ Price Objection - How to Overcome them and Close the Deal
4 lectures 13:57
When a customer objects to your price, does he really think it is too expensive?  No!  He just does not understand the value it brings. It is your job to demonstrate the value of the product and defend against the many techniques your customers will use to beat you down on price.  Along with this video, attached is an excellent article on dealing with price objections.  
Preview 04:21
How do you overcome price objections? Here are 9 proven methods.  No downloands today, but don't let it get you down!
Preview 02:45
When you're looking at potential career opportunities, what should you look for in a solar integrator?  What are the hallmarks of the best company and what do you need to be successful?  They should have a great portfolio of completed jobs, a long list of happy customers, a decent training program and the ability to offer customer financing.   Just look at this excellent portfolio of work from Trinity Solar in Wall, NJ
Preview 03:27
Here's how to use all this information to get started on a solar sales career today!
Preview 03:24
Solar Sales Career Quiz
15 questions