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Social Media Marketing for Beginners
Rating: 4.3 out of 5(62 ratings)
1,113 students

Social Media Marketing for Beginners

Learn how to leverage the top social media platforms to build brand awareness
Created byMary Ingrassia
Last updated 4/2022
English

What you'll learn

  • Understand the basics of social media marketing
  • Learn about the top platforms & how to leverage them for your business
  • Tips for organic posting – from text to graphics!
  • Understand the benefits of paid ads across different platforms PLUS tips for designing effective ads
  • Learn how to schedule posts across different platforms
  • Communication tips to engage with your audience in a positive way
  • Learn how to evaluate your analytics to analyze your marketing efforts & social media pages

Explore related topics

Course content

4 sections • 11 lectures • 50m total length

  • Marketing Basics2:55

    Understand what marketing is and what it involves, and who can benefit from social media marketing

  • Social Media Platforms11:19

    Learn the basics & target audiences of the most popular social media platforms - from Facebook, Instagram, Twitter, LinkedIn, YouTube, TikTok, Pinterest, and more

  • Tips for organically growing your followers2:02

    Familiarize yourself with tips for how to organically grow your follower base

  • Intro to Social Media Marketing Quiz

Requirements

  • Access to a computer & internet
  • Suggested: Facebook profile, Instagram account, Twitter account

Description

Social Media has become part of daily life for practically everyone. Since the eyes of the world are scrolling through these platforms on a daily basis, that is why marketers are so interested in getting their message across within these platforms.

But how can you leverage it for your business?

Social Media Marketing can help you build brand awareness, improve customer engagement, and ultimately drive sales to your business.

In today’s world, it’s an essential part of your marketing strategy – no matter how big or small your business is.

In my Social Media Marketing for Beginners course, I cover the Basics of the Top Platforms & How You Can Leverage Them For Your Business, Tips for Organic Posting, and How to Effectively Manage your Social Media Pages.

I also discuss Tips for Organically Growing your Pages, Paid Ads on Social Media, Communication Tips to Engage with your Audience in a Positive Way, and How to Evaluate your Analytics on Different Platforms.

So if you're just getting started on platforms like Facebook, Instagram, LinkedIn, Twitter, Pinterest or even TikTok, and want to learn strategies on how to build your pages, this course can help you get started on your social media marketing journey!

Who this course is for:

  • Individuals/Freelancers looking to grow their new or existing pages
  • Small Business Owners looking to market their business on social media
  • Beginner Social Media Marketers/Editors starting their education or career

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