Social Media Marketing Strategy & Content for Business
What you'll learn
- How to create an effective social media plan for your business to help save time & stress
- Defining the brand and key message
- Identifying audiences
- Developing a variety of content & scheduling
- Defining key roles
- Security check-up
- Revisit & review!
Requirements
- NO previous marketing experience needed. You will get a simple breakdown of everything you need!
Description
Every business utilising social media should have a strategy in place. It's the first step for any business for social media marketing success. Without one, posts are often ill-thought out, posted at the wrong time, and overall ineffective in building those all-important relationships (is this you?!).
In this course, we will create a strategy that will help make your social media journey easier and more effective, better connecting you with your audience. We also will cover content brainstorming, so you never need to be without ideas for posts for your business!
We will take a step-by-step approach that makes putting together a strategy easy, straightforward and not in any way overwhelming to carry out, so you know exactly what you're posting and when, and getting it all scheduled so you can spend more time focusing on what you do best instead of worrying about your social media marketing.
Putting together a strategy shouldn't take hours or be so overwhelming that you don't complete it. This course makes it easy and more likely to be followed through!
We’ll discuss:
Defining your brand
Defining your target audience
Analysing competitors
Choosing appropriate platforms - because you do not need to be on all of them!
Types of content to share
Content brainstorming so you never run out of ideas
…and more!
And you will get a handy worksheet to help throughout.
So if social media has been a pain for you in the past and you want to learn how to get a proper plan in place that makes it less stressful or overwhelming and more effective and even FUN, then sign up today!
*This course does not go through HOW to use the social media platforms, but rather how to put together an effective social media strategy for your business.
Who this course is for:
- Small business owners who want an effective, more streamlined and less overwhelming social media presence.
- Entrepreneurs who know they need to be on social media, but not sure where to start.
Instructor
I'm an experienced Social Media Coach & Strategist with award-winning Digital Flamingo, working with businesses to help them "be a flamingo in a flock of pigeons" and stand out in a busy digital world! I aim to make social media marketing more straightforward and less overwhelming for small businesses, leaving them feeling confident about connecting with their audiences through different platforms.