Social Media Promotion Creatives for All

Name: Social Media Promotion Creatives for All
Rating: 4.3 (65 reviews)

Social Media Promotion Creatives

Created byMKCL India

Last updated 12/2019

English

English [Auto],

What you'll learn

To design Facebook posts for brand promotion
To design Instagram posts for brand promotion
To design Blog posts for brand promotion
Use of Canva for social media post design

Course content

1 section • 15 lectures • 1h 11m total length

Introduction2:48
Explore how marketing and advertising use social media to connect brands with consumers, leveraging graphic design to capture attention, establish identity, and foster relationships.
Purpose4:00
Identify your client and audience to guide color palettes, fonts, and imagery for social media. Apply basic design principles to create emotionally resonant graphics that stand out.
Technical Tools2:31
Master practical technical tools for social media design, focusing on visual hierarchy, color palettes, and negative space. Learn canvas’s templates and libraries as a beginner-friendly workflow for raster images.
Facebook Post 1 - Cafe5:16
Explore practical graphic design by creating a simple cafe Facebook ad using templates, photos, text, fonts (including free fonts), color, and layered elements.
Facebook Post 2 - Handicraft4:38
Design a Facebook cover for a local handicraft artist to advertise a December 5 to 28 sale with 50 percent off, using an arty Indian ethnic style.
Facebook Post 3 - Supermarket5:20
Design a relatable Facebook post for a local supermarket using fresh produce imagery, crops, filters, color tweaks, and logo placement to create a cohesive, playful, client-friendly design.
Instagram Post 1 - Cafe5:28
Design an eye-catching cafe Instagram post by selecting a preset, optimizing for mobile clarity, adding cinnamon and green leaf visuals to imply natural flavor, and highlighting dates before downloading.
Instagram Post 2 - Handicrafts5:43
Collaborate with an artist client to design an Instagram post for the handicrafts and art brand, balancing templates, grid, logo, fonts, colors, and imagery to express the brand vision.
Instagram Post 3 - Supermarket3:01
Create an instagram post for a local supermarket by styling a 1080 by 1080 template, exploring bright green themes for fresh vegetables, and integrating client logos with proper background handling.
Blog Post 1 - Cafe6:57
Define blogging as a web log with curated content and show how brands use blogs for marketing. Demonstrate a graphic designer designing cafe blog banners with mood and color.
Blog Post 2 - Handicrafts4:08
Design a blog banner for a local handicrafts business that captures the artist's personality, using original photos or stock elements, logo placement, and visual hierarchy to boost blog appeal.
Blog Post 3 - Supermarket5:51
Design an eye catching blog post visual for a local supermarket, showcasing 3d nutrition and green vegetables with three photos, bold orange typography, and a final ready to post layout.
Ethics in Design6:56
Practice ethical design by fact-checking information and using authentic visuals. Align your client work with the message while separating personal views to promote responsible social media promotion.
Images Search Pro Tip3:24
Explore ethical and efficient image searching for design projects, using Google search tools to find freely reusable images with clear usage rights and how to avoid copyright pitfalls.
Pro Tip - Understanding your client5:01
Learn to build strong client relationships through thorough briefings, active listening, and transparent dialogue, aligning goals, brand guidelines, budgets, and timelines with a concrete design plan.
Quiz 1

Requirements

No prerequisites

Description

Social media design is visual content used in digital marketing. Whether it's your Facebook profile, Twitter background, Google+ header or graphics for timeline posts and blogs, social media design is an important element to incorporate. Consumers respond best to a first impression that includes a visually appealing attention-grabbing graphic image. When graphics are used consistently across your different social media platforms it creates brand recognition. Also, many people are visual learners, so they are likely to remember your brand better when they see it visually, instead of hearing or reading about it.

The main goal of social media design is to promote and increase engagement. Good design will produce content that compels users to engage, whether by commenting, sharing, or otherwise. It’s also important that social media design be on-brand and make sense for the account — for instance, a meme of a puppy rolling down a hill might get a lot of engagement, but it would not be good social media design for a high-fashion company, because it isn’t on-brand.

If you are handling the social media for a large company or brand or multiple sub brands, or are trying to establish a small new brand, it’s probably smart to think about social media design. Social media design helps you think big-picture about social media goals and create a strategy and cohesive visual language moving forward to establish your brand identity and grow your following.

In this course you will learn to design social media creatives using Canva. You will learn to design

Facebook posts
Instagram posts
Blog posts

This course will teach you how simple it is to design brand promotion post which will help brand to reach their target customer and attract them towards their business.

Who this course is for:

Anyone who is intrested to work in social media marketing and brand promotion field