Social Media Monitoring

Our new course on Social Media Monitoring in a post Google Reader World is coming soon
Rating: 4.1 out of 5 (742 ratings)
22,752 students
English
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Key concepts and techniques of keyword phrase filtering
How to research and validate the right keyword phrases to monitor
Google Related Searches, Google More Like This and Google Insights for Search
How to find online influencers and build lists
How to curate content from your social media monitoring dashboard
Benefits and drawbacks of monitoring with Google Alerts
How to share your social media monitoring dashboard with your colleagues or clients
The Future of Social Media Monitoring
Shortcomings of Rich Text Analytics
And much, much more
Facebook monitoring strategies
Twitter monitoring strategies
Linkedin monitoring strategies

Requirements

  • You must have a current browser
  • You should know how to cut, paste, drag and drop
  • You will need a gmail account
  • You will need Facebook and Linkedin accounts

Description

Social media monitoring online conversations is the first step to an effective social media management. Learn to listen online in our NEW social media training course at social media monitoring.

You can't build a smart social media strategy if you don't know where your customers are. Learn how to use social monitoring tools to find the hot pockets of conversation and meet you customers on their own turf. Master the art and science of social media monitoring and strike where the iron is hot!

Learn social media monitoring for Facebook, Twitter, Linkedin, YouTube, Craigslist, Blogs, Forums and News using free social media monitoring tools and services.

Learn to use social media tools to conduct content curation and find online influencers. You'll even see a live demonstration of Radian6 and hear how the instructor used this premium service to calculate the ROI of Obama's Cairo speech.

Get this online social media monitoring course today and start engaging your customers and advocates in high-relevance, buyer-oriented conversations.

Who this course is for:

  • Marketers
  • Sale Professionals
  • Customer Service Representatives
  • Product Development Specialists
  • Researchers
  • Public Relations Professionals
  • Human Resources
  • Recruiters

Course content

4 sections46 lectures7h 26m total length
  • Overview
    02:53
  • About This Instructor
    02:12
  • Promotional Materials
    01:15

Instructor

Digital Marketing Consultant
Eric Schwartzman
  • 4.4 Instructor Rating
  • 17,361 Reviews
  • 263,606 Students
  • 20 Courses

I am a digital transformation advisor and digital marketing consultant.

I help clients grow revenue online through B2B growth marketing initiatives using my own, proprietary organic growth framework.

I led the center for digital innovation at Howard Industries, a $1B B2B, launched 2 SaaS start-ups and did integrated marketing for entertainment, media and tech clients at one the world's largest PR Agencies.

I’m a best-selling author of Social Marketing to the Business Customer. Some of the organizations I've advised are Boeing, Cirque du Soleil, City National Bank, Hard Rock Casinos, Johnson & Johnson, Korn Ferry, Lucasfilm, US Dept. of Defense, US Dept. of State, Inter American Development Bank.

My complete library of self-paced, online digital marketing, compliance and security training courses have been taken by nearly a quarter million people worldwide on Udemy and at my own website.

Google "social media training" to find my additional courses.