Social Media Marketing for Woodworkers
What you'll learn
- Become familiar with social media to market your woodworking
- How to effectively use social media in your woodworking business
- How to leverage social media platforms to increase your woodworking sales
- Learn about advertising your woodworking through popular social media
- Learn about the importance of branding and logos
- No experience necessary
Do you find social media to be overwhelming? Do you want to tap into how social media can increase your woodworking sales? Norman Pirollo, successful owner of White Mountain Design, WoodSkills, Refined Edge Design and Pirollo Design; guides you through effectively using social media to market your woodworking business. Learn from a woodworker and furniture maker who uses social media marketing in his business. Discover how Norman successfully drives and funnels clients to his business through social media. This course will fast track your knowledge of social media for woodworking and furniture making.
Norman provides the necessary expertise in this information packed course. The 2 hour 45 minute course will provide you the information necessary to begin marketing your woodworking business through social media. Learn to leverage social media for increased exposure of your business and to drive sales through your web site. Upon completion of the course, you can easily set up your social media platforms to begin marketing your woodworking to a much wider audience and specific woodworking related niches. Social media exposure is increasingly becoming a force in business marketing. Don't be left out and give your competitors the upper hand. Embrace the power of social media in your business!
Course topics include the following:
02. Exposure & Validation
04. Facebook Marketing
05. Twitter Marketing
06. Linkedin Marketing
07. Instagram Marketing
08. YouTube Marketing
09. Pinterest Marketing
10. Social Media Strategy
11. Boost Your Marketing Pt. 1
12. Boost Your Marketing Pt. 2
14. Bonus Lecture
Who this course is for:
- Woodworkers, Furniture Makers that need to market their products, demonstrate their skills and techniques through increased and effective social media exposure
I design + make furniture as a woodworker and furniture maker at Refined Edge Design and Pirollo Design. With an education in cabinetmaking, I offer 25+ years of expertise in working with wood. Studies were completed at a fine furniture school to further my furniture making and woodworking skills. I enjoy challenging myself with new techniques and processes. My furniture studio has a mix of hand tools, machinery and power tools. The emphasis is on a hybrid use of both hand tools and power tools and the processes to make woodworking more efficient.
In recent years, my award-winning furniture has been featured in the following books: Studio Furniture: Today's Leading Woodworkers, Wood Art Today 2, 500 Cabinets, Rooted as well as Fine Woodworking Magazine and various international magazines. As well, I have been nominated as a finalist for a NICHE 2013 Award. In recent years, five of my own books have been published including "Quiet Woodworking: In An Unquiet World", "Woodworking: From Design to Making", "Start Your Own Woodworking Business", "The Wood Artist" and "From Hi-Tech to Lo-Tech: A Woodworker's Journey". I currently operate my furniture design studio in a country setting outside Ottawa, Ontario where I teach woodworking skills, create woodworking instructional courses through WoodSkills, as well as designing and creating fine furniture.