Social Media Influence for Coaches, Leaders, and Mentors
4.4 (4 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
746 students enrolled

Social Media Influence for Coaches, Leaders, and Mentors

Learn how to position yourself on social media to create influence and establish authority in your industry or niche.
4.4 (4 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
746 students enrolled
Created by David Baer
Last updated 4/2016
English
English [Auto]
Current price: $51.99 Original price: $74.99 Discount: 31% off
5 hours left at this price!
30-Day Money-Back Guarantee
This course includes
  • 1 hour on-demand video
  • 5 articles
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What you'll learn
  • Fully understand what Social Media Influence is.
  • Appreciate why Social Media Influence is important.
  • Know how to use Social Media to Influence their audience.
  • Know how to build Social Media Influence.
  • Know how to mesaure Social Media Influence.
Requirements
  • This course is for all levels, is user-friendly, and will easily take a complete "newbie" how to become a social media influencer.
Description

This course is designed to explain the importance of and strategies behind becoming influential using social media for your niche or industry. Why is this important?

Social media matters in reaching your ideal audience:

  • Nearly 2.1 Billion people have a social media account
  • 1.7 Billion of those people are currently active
  • 3.65 Billion people have access to social media through smartphones
  • 47% of all people are on Facebook
  • Twitter has over 284 Million active users
  • 53% of people aged 18-29 have an Instagram account

Inside this course you will learn through video and summary checklists, how to influence your audience to gain authority and to motivate people to take action, (and, ideally, to spend money with you).

Who this course is for:
  • This course is designed for any business person who wishes to increase their social media influence among their followers, gain new followers, and become a trusted authority in their field. Specifically, the course will benefit Coaches, Leaders, and professional Mentors.
Course content
Expand all 26 lectures 01:07:25
+ Introduction
2 lectures 08:48

A welcome from instructor, David Baer

Preview 01:13

An introduction to the power of social media in marketing today

Preview 07:35
+ What is Social Media Influence?
4 lectures 12:28

How the concept of "influence" can help you in your marketing online.

Preview 04:19

A look at how to use sites like LinkedIn, Twitter, & Facebook to influence your target audience.

How to Use Social Media To Influence Your Audience
03:32

What you need to know about marketing via social media channels.

Social Media Basics for Business
04:09
Takeaways from this Section
00:28
+ Why Social Media Influence Matters
4 lectures 10:45

How information can influence others

Why is Social Media Influence Important?
02:05

Your audience is conversing online about what and where they buy.

Your Buyers Decide Online
04:04
Your Buyers Live Online
03:45
Takeaways for This Section
00:51
+ How to Build Your Social Media Influence
6 lectures 16:10
Building Influence Using Social Media
01:00
What Are You Going to Say?
01:50
Turning Your Message Up Louder
02:02
The Difference Between Talking & Conversing
02:39
Examples of Great Influencers
08:08
Takeaways for This Section
00:31
+ How to Measure Your Social Media Influence
8 lectures 16:25
You're Creating Content... Now What?
01:16
Using Klout
02:03
Using Brandwatch
01:59
Using Topsy
02:58
Using UberVU
02:22
Using Kred
03:06
Using Klear
02:24
Takeaways for This Section
00:17
+ Conclusion
1 lecture 02:23
Wrapping Things Up
02:23