Social media basics for your service based business
What you'll learn
- How to decide which social media platform is right for your business
- What to include in your social media profile
- How to come up with social media ideas
- Whether you should post text, photos or video
- An overview of the different features of Instagram and how photos and video can look in your feed
- Whether you should schedule content
- How to sell through social media
- No experience needed
You know you need social media for your service based business, but where do you start? There are so many platforms out there, so many types of content that can be created and so many people who are already doing it so well... it can feel so overwhelming, so where do you start?
Marketing online is essential for any business today, but it's so easy to get distracted by all of the apps and possibilities, so we need to be focussed and use our time well.
This course has been designed to help you get started with social media, so you have a plan and can use your time effectively, focussing on what's important - finding clients.
This short course has been designed so you will end with a clear plan of what type of content will be best for your business to create, and where to share it.
As an avid Instagram user, I'll show you the key features of Instagram and how all of the different types of content I discuss in the course can be used across the Instagram platform.
You will learn:
Why social media is important
Which platforms you could use and how to choose which platform is best for you
What type of content you can create
The different types of content you can create for Instagram
How to come up with ideas for social media content
What to include in your social media profile
Whether to use your personal or a business profile
Whether you should schedule content
Who this course is for:
- Small business owners who want to get started with social media
I'm an an online business mentor, entrepreneur, accountant and author and course creator.
I'm here to share what I know to help you build your business into an even more profitable gig, which works around your family.
Often we can do that with extra income streams but we’re too busy and overwhelmed to focus on the strategy let alone find time to implement.
That’s where I come in. I share what I know with short effective programmes which teach you what you need to do next, so you can add additional income streams - one project at a time - to your existing business.
I run memberships, courses and have published my own book and ebooks. I do it all around my kids, and I want to help you do the same.
Wishing you so much success for your business, Zoe