
Create a social media marketing calendar, prioritize high-value tasks, and stay consistent to boost growth. Align social planning with overall marketing and identify automation or outsourcing.
Explore practical options to improve your Udemy course experience, including marketing guidance through Q&A, monthly office hours, flexible video playback, troubleshooting tips, captions and transcripts, and a certificate on completion.
Download and use the improved social media marketing calendar in Google Docs or Excel for personal, freelance, or agency work. Review past months to guide future content and client planning.
Define goals and select the right platforms to grow your audience and branding. Use lead warming, varied content formats, and repurposing strategies to maximize reach with minimal resources.
Create a social media marketing calendar using Google Docs calendar, structure content daily or by schedule, perform topic and keyword research, post consistently, and improve quality over time.
Master outsourcing by building in-house processes first, develop explicit instructions, avoid blind outsourcing, and gradually automate and hire freelancers to manage social media tasks efficiently.
Compare automation, outsourcing, and being present to balance posting efficiency, content creation costs, and live engagement, using tools like Hootsuite and Social Loop to manage your social media calendar.
Discover time estimates for posting types—from photo posts about 5 minutes to videos 5–30 minutes, live sessions 15 minutes to 2 hours, and podcasts 1–2 hours.
Skip a social media calendar in the experimental phase until you identify core marketing strategies and a cohesive plan. Focus on product pre launch and higher priority tasks instead.
Expand beyond social media to a holistic marketing calendar for local businesses. Prioritize local SEO, ads, website conversion, community engagement, and customer experience in a repeatable weekly plan.
Create and manage an evergreen content repository to track last promotions and plan reposts across sales pages, blogs, and YouTube educational content.
Learn to use the free link tree service as a single hub for all your links, with sign up, verification, drag-and-drop ordering, donations, and easy sharing across platforms.
Automate social posting across networks with tools like SocialOomph, schedule a month of content, and combine automation with outsourcing for content creation and video production.
Assess how to decide when social media matters for a project, comparing Amazon-centric marketing, YouTube-driven promotion, and catchy social products to maximize impact with limited time.
Learn to create images with Canva using free templates and drag-and-drop text, and decide when to outsource for complex needs; use stock images from Google Images for commercial use.
Learn to edit videos efficiently with templates, outsource b-roll and music, and use freelancers to enhance visuals and backgrounds for social media videos.
Learn how to repurpose video content across platforms, turning transcripts into blog posts and podcasts while balancing live, short form, and long form formats for traffic, branding, and scalable courses.
Use transcription software to turn spoken recordings into accurate text for blog posts and YouTube transcripts, with paid options or a free YouTube transcription workflow to save time.
The Revive Old Posts WordPress plugin automates social sharing of older posts to boost traffic and SEO, with free and paid options for networks like Facebook and Twitter.
Weigh the pros and cons of posting as a personal brand versus a business brand, including privacy, flexibility, live sessions, recognition, and long-term sales.
Identify a single goal and choose medium to plan your 50 posts for a business or client. Align content with seo, authority, or branding to maximize reach and avoid randomness.
Master client management for freelancers or agencies by educating clients, focusing on a single goal, explaining risks, and securing written agreements to document decisions.
Learn to choose correct social media marketing strategies, plan them in a monthly calendar, and then outsource and automate them.
If you are having trouble getting started with social media, or it is too distracting or confusing, this course will help you organize your social media marketing process in a way that makes it fast and effective.
THE MOST PRODUCTIVE WAY TO DO SOCIAL MEDIA MARKETING
Doing things randomly seldom works out. For productivity, quality of execution, and ultimate success, one must get organized, plan, and create a systematic social media management strategy.
Creating a social media marketing calendar will give you an editorial calendar. You will know exactly which content to create and post every day of the month, and what the theme of each day will be so you don't have to think about it or guess. That will immediately save you time.
SOCIAL MEDIA MARKETING TEMPLATE IN THE COURSE
In the course, I give you a fresh social media marketing calendar template that you can fill out on your own while I walk you step-by-step on how I fill out every day of my own social media marketing calendar. You can follow how I create mine. I do it all by sharing my screen and showing you how to do it.
AFTER YOU GET ORGANIZED, GO FASTER BY OUTSOURCING AND AUTOMATING
Most people want to outsource and automate social media marketing right away. But first, you must become good at posting and gain a level of proficiency. Having a social media calendar will help you do that. Once you have things running smoothly, you can outsource and automate parts of content creation and posting.
LEARN SOCIAL MEDIA MANAGEMENT TO BOOST YOUR BUSINESS OR CAREER
Social media management can be a few things:
1) Social media management can be a job you can get working for a company.
2) Social media management can be a freelancing service you can offer on a site like Fiverr or UpWork.
3) Social media management is something your company needs if you run a small business and need to regularly post on social media sites like Facebook, Instagram, TikTok, Twitter, Pinterest, and others.
DIFFERENCE BETWEEN A SOCIAL MEDIA CALENDAR AND A CONTENT CALENDAR
Your social media management is broad. It includes content beyond just your social media. Content that is outside your social media can be your blog posts or publicity you get for your business.
RESPONSIVE AND CARING INSTRUCTOR: WORLD-CLASS STUDENT SUPPORT
If you have questions, know that I am here to help! I answer 99% of student questions within 24 hours. Many students tell me that other instructors don't respond. Well, I do because
1) I care about my students.
2) I feel a responsibility to make sure that students get their money's worth from the course.
Invest in yourself! Enroll today!