Social Media Contests For Massive Traffic To Your Product
What you'll learn
- How To Get Massive Traffic With Simple Contests - Even On A Tight Budget
- How To Grow Your Facebook, Youtube, Instagram, Pinterest, Twitter, And Blog Followers
- Online Sellers Who Want To Use Social Pychology To Engage New Prospects
- Marketers Who Are Focused On Generating Massive Traffic To Their Website Or Product Listing
- How To Quickly Create An Email List Packed With Targeted Prospects
- Shopify Store Owners Will Learn How To Gamify Their Online Selling Using Social Contests
Requirements
- Online Selling Experience Strongly Recommended
- A Desire to grow an audience in support of your product, brand, or online business
Description
About This Course: The foundational idea of this marketing strategy is simple. People love a good contest. When you enter for a chance to win an exciting prize, it activates your mind in an interesting - hope filled - way. Instead of worrying about whether you can afford something, you dream of owning it.
This course is designed to give you a good solid introduction to the idea of running social contests in support of your online selling efforts.
Why Consider Running Contests As A Marketing Strategy? One of the biggest expenses an online marketer has to manage is - the cost of customer acquisition. It can be very challenging, even for veteran marketers, and for newbies, it's a steep learning curve. You can spend all your money trying to find prospects - and fail.
Contests are fun. They are not a hard sell. They are not smarmy, slick, or used-car-salesman-esque. They make people happy. Contests are entertaining. They are simple. And most importantly, they are effective if done correctly.
Better Than Wasting Money On Facebook Advertising? Many gurus will push you to try Facebook Ads, why? Because they (can) work if you have a (large) marketing budget. Do you? Don't worry, if you don't, you're not alone. Even though I personally spend between $20,000 and $30,000 a month in online advertising, that's not what I'd recommend for someone just starting out. I'd encourage you to find ultra-inexpensive acquisition strategies. Contests fall into that category! So, run a few and see if they provide a lower-cost customer acquisition method than online ads.
What You Get In This Course: We've designed this course to provide specific "Blueprints" for various types of contests. And in the coming months and years, we plan to add more content to this couse to show you more examples. Our current lectures include a detailed overview of 5 types of contests. They are:
- The Weekly Prospector Social Contest Blueprint
- The Product Launch Social Contest Blueprint
- The Pre-Selling Via Voting Social Contest Blueprint
- The Big Ticket Social Contest Blueprint
- The Video Based Contest Blueprint
Campanion Booklet & PDF Template: We also provide a 12 page companion booklet with a full overview of the Social Contest Blueprint strategy as well as a single-page planning template you can use to organize your social contests.
Who this course is for:
- Online Sellers Looking For Traffic Strategies
- Shopify Store Owners That Are Interested In The Marketing Strategy Of Gamification
- Online Sellers In Need Of Low-Cost, Low-Risk, Marketing Strategy
- Facebook Users
- Social Media Coordinators Looking For New Strategies
Instructors
Jason is an e-commerce expert from Seattle running his own companies, consulting with others, and teaching even more.
Before becoming a full-time online entrepreneur, Miles was Senior Vice President of Marketing, Fundraising, and HR at Northwest University in the Seattle area.
Online Selling: In 2008 Miles started his online selling efforts with his wife at their kitchen table using eBay. In 2013 they launched Pixie Faire in the sewing niche. It is now the Internet's largest doll clothes pattern marketplace with over 100 designers and over 3.3 million patterns downloaded.
Pixie Faire has been featured by Shopify as a case studies on their blog. The article, "How One Couple Is Making $600,000 A Year Selling Digital Goods" has been a reader favorite for many years. Based on worldwide site traffic Pixie Faire is frequently in the top 1% of all Shopify sites, out of over one million.
He is a founder or investor in a growing number of e-commerce businesses including most notably, The Happy Gardening Life, an Instagram Influencer in the gardening niche.
Coaching and Consulting: His coaching company is helping smart entrepreneurs from around the world make the leap from Amazon to Shopify.
Teaching: He is the author of three bestselling books, Pinterest Power, Instagram Power, and Youtube Marketing Power, all available in bookstores worldwide and published with McGraw Hill. He teaches Online Marketing as an Adjunct Professor at Northwest University in Seattle, and he's the most popular e-commerce instructor on Udemy.
Jason holds a graduate degree in Business Administration and an undergraduate degree in Organizational Management and Biblical Studies.
His work has been featured in Forbes, The Huffington Post, Wharton Magazine (of the University Of Pennsylvania School Of Business), IBM's Connect Chat, CNET, MSN's Business On Main, Social Media Examiner, Profnet, PRNewswire, and other premiere publications.
Sew Powerful: Jason and his wife also co-founded Sew Powerful, a charity designed to combat extreme poverty in Lusaka Zambia by creating jobs for adults that focus on making purposeful products - items designed to enhance children's academic success. Things like school uniforms, reusable feminine hygiene pads and soap. They also co-founded the 3 Esthers Farm just outside Lusaka with the mission of providing farm fresh food to the hungry children of Lusaka.
He's sold millions online, but he's most passionate about helping people. Creating purpose beyond profit and economic power to change lives for the better.
Kyle is a digital marketer who specializes in e-commerce and paid traffic. He has experience in a number of different sectors and is passionate about finding growth levers for businesses.
He is the Director of Marketing and Growth for Leda Art Supply – a private label art supply company. Leda has seen a 260% year-over-year growth since working with Kyle. Kyle is also the Director of Growth and Business Development for M.E.D.X – a B2B healthcare software company.
In 2016, he partnered with Jason Miles to launch Online Selling Team, to deliver advertising, branding, and marketing services and consulting. He is also an Adjunct Professor at Northwest University, teaching Online Advertising and Marketing.
His experience also extends to lead generation and lead nurture email marketing while working in Marketing at Northwest University. Today, he spends his time working with clients and brands he owns as an Amazon and E-commerce marketing consultant.