Udemy
    •  
    •  
    •  
    •  
    •  
    •  
    •  
    •  
Subscribe
Turn what you know into an opportunity and reach millions around the world.
Learn More
Your cart is empty.
Keep shopping
Social Ads For Ecommerce: Facebook, Instagram, Youtube Ads
Rating: 4.4 out of 5(57 ratings)
3,028 students

Social Ads For Ecommerce: Facebook, Instagram, Youtube Ads

Learn to generate leads for your business using Social Media marketing, the quickest way to get your business moving
Created byBradley Bacon
Last updated 6/2023
English

What you'll learn

  • Understand how Social Media ads work on Facebook, Instagram, and YouTube
  • Generate leads for your business with the understand you will gain from this course
  • Learn how Targeting works in Social Media to find the right customer for your product
  • Learn how Social Media interacts with your business

Course content

1 section • 7 lectures • 1h 17m total length

  • Margins10:11

    Discover how margins, cost per click, conversion rate, and average order value shape ecommerce ad profitability. Use practical calculators to optimize marketing ROI, all-in ROI, and break-even points.

  • Social Media Targeting16:30
  • Social Media Ads: Facebook and Instagram32:10
  • Interlude1:27

    An entrepreneur's journey unfolds as a founder turns student loan money into hats sold on eBay, and a skeptical friend later asks about the supplier.

  • YouTube Ads14:25

    Learn to run YouTube ads via Google Ads, choosing skippable, non-skippable, bumper, and overlay formats, and set a target CPA to drive profitable conversions from existing YouTube videos.

  • Closing2:31

    Social ads aren’t a guaranteed path to riches; use them to test hooks and audiences, optimize with data-driven testing, and drive clickthrough and conversion rates, then move to email marketing.

  • Bonus Lecture0:30

Requirements

  • You only need a general understanding of online shopping, and a general idea of how you want to get started
  • No prior technical skills are necessary
  • A desire to build an Ecommerce business for yourself

Description

How do you generate leads for your Ecommerce store? For many businesses, Social Media is their bread-and-butter. In this mini-class, we'll cover the basics of social media advertising so you will feel ready-to-go when it comes to starting your first campaigns for Facebook, Instagram, or YouTube ads.

The Class

The internet opened a lot of doors, but mostly it opened the door for people to work for themselves. No bosses, no schedules.

This class is an individual section of my much larger masterclass: Beginner's Shopify: Fundamentals of eCommerce Masterclass. After completion of this class, I recommend taking some other sections a-la-carte, or taking the entire masterclass (see my instructor profile for more details).

This is a crash course on Social Ads. This class will teach you the following:

  • How can I generate revenue for my store using Social Media Ads?

  • What is Facebook Advertising? How does it work?

  • What is Instagram Advertising? How does it work?

  • What is YouTube Advertising? How does it work?

Learn how solo entrepreneurs, dropshippers, and product owners turn ideas into lucrative careers (and how you can too). After you take this class, you will have a general understanding of how ecommerce works and what direction to go next. This course was designed with the aspiring ecommerce entrepreneur in mind. If you're new to the digital world and you're looking to understand the industry at a high level, this is the course for you.

Who this course is for:

  • If you own a Shopify store and want to learn what Social Ads are and how it works, this is the course for you.
  • New To Ecommerce: If you have not started an ecommerce website before, this course is for you
  • Dropshippers: If you are looking to dropship your products and don't know where to start, this course is for you too

Report abuse