Smart Startup Strategy: From Strategy to Execution

Name: Smart Startup Strategy: From Strategy to Execution
Rating: 4.5 (19 reviews)

Define your business strategy and build your execution plan in a one-hour course.

Created byMicah Lorenc

Last updated 7/2018

English

What you'll learn

You will have a solid vision, mission, business strategy, long-term strategic goals and a documented execution plan
You will have action items that can be pursued immediately upon completing the course
You will have the confidence to know what work is aligned and is not aligned to your overall strategic vision
You will have the knowledge to repeat this planning process in the future

Course content

3 sections • 10 lectures • 1h 4m total length

Introduction5:02
Lecture 1: Introduction provides a short summary of the outline of the course, and also introduces students to the course instructor. At the end of this section, students will be familiar with the sequence and purpose of the forthcoming lectures.

Vision Statements4:13
Lecture 2: Vision will introduce you to tools, templates and examples for writing an effective Vision Statement for your small business. By the end of this lecture, you will have the knowledge and confidence to write your own business Vision Statement.
Mission Statements3:26
Lecture 3: Mission Statements will introduce you to tools, templates and examples for writing an effective Mission Statement for your small business. By the end of this lecture, you will have the knowledge and confidence to write your own business Mission Statement.
Strategic Outcomes9:22
Lecture 4: Strategic Outcomes will introduce you to tools, templates and examples for writing effective long-term goals, we call Strategic Outcomes, for your small business. By the end of this lecture, you will have the knowledge and confidence to write your own long-term strategic outcomes for your business.
Measures12:47
Lecture 5: Measures will introduce you to tools, templates and examples for identifying and writing measures that to help you track progress toward your long-term strategic outcomes you wrote for your business. By the end of this lecture, you will have the knowledge and confidence to identify and write your own business measures.
Target States4:07
Lecture 6: Target States will introduce you to tools, templates and examples for writing Target States that will help you define and refine your long-term strategic outcomes. By the end of this lecture, you will have the knowledge and confidence to write your own business Target States.
Gaps6:14
Lecture 7: Gaps will introduce you to tools, templates and examples for identifying and writing the gaps that are preventing your business target states from being true today. By the end of this lecture, you will have the knowledge and confidence to identify and write your own target state gaps.
Solutions6:54
Lecture 8: Solutions will introduce you to tools, templates and examples for identifying and writing the solutions needed to address your target state gaps. By the end of this lecture, you will have the knowledge and confidence to identify and write your own business solutions.
Timeline8:32
Lecture 9: Timeline will introduce you to tools, templates and examples for applying your business solutions to an appropriate timeline for tracking and execution. By the end of this lecture, you will have the knowledge and confidence to develop a timeline and tracking approach that works for you and your business.

Requirements

No prior knowledge on the topic of Business Strategy is required. Supplemental material uses Microsoft Excel.

Description

Business plans and strategic planning can be overwhelming topics for many entrepreneurs and small business owners who just want to dive into the creative, more enjoyable aspects of owning your own business. However, having a solid business strategy can mean the difference between remaining competitive and being beaten by your competitors.

The content within this course is the result of many years of experience facilitating strategic planning workshops with executive management at a Fortune 100 company. These lessons that will teach you how to:

Define a long-lasting Vision that inspires and motivates
Develop a meaningful Mission that communicates your purpose
Define Strategic Outcomes you want to accomplish over a multi-year horizon
Identify the appropriate Measures that will help you track success
Define Target State descriptors that provide more detail to your outcomes
Identify Gaps that are preventing your strategy from being realized
Identify Solutions that will help you address the highest priority gaps
Establish an appropriate timeline by which to implement your solutions

In just one hour of video lessons, this course will step you through the process of developing a simple, sustainable business strategy, followed by an easy-to-follow methodology for breaking down your strategy into the actionable solutions you need to start achieving your strategy. After you finish this course, your planning approach will never be the same.

Who this course is for:

The ideal student has a product or service in development or already in the marketplace.

Smart Startup Strategy: From Strategy to Execution

What you'll learn

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Course content

Smart Startup Strategy - Course Introduction1 lecture • 5min

Course Lectures8 lectures • 56min

Conclusion1 lecture • 3min

Requirements

Description

Who this course is for: