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Keep shoppingSmart Sales Techniques for B2B Sales during/after COVID-19
69 students
Smart Sales Techniques for B2B Sales during/after COVID-19
You will enhance your sales skills in order to communicate effectively with your customers during and after COVID-19
Created byDr Tasos Galanakis
Last updated 11/2020
English
What you'll learn
- The latest trends in B2B selling and the effect of COVID-19 in customer communication
- How to remain positive in selling products or services
- The principles of comfort zone theory, how COVID-19 has affected your customers and yourself to leave the comfort zone, and how you can pass the fear zone as soon as possible to reach the learning zone that will lead you to sales success.
- The main DISC customer personalities that exist, how these react to the pandemic, and how you can approach them more efficiently in order to promote products or services.
- To understand how DISC customer personalities perceive digital communication and in what ways you can adjust your communication with them
- The major sales communication tips that you should use to your customers during and after the COVID-19
- The major phases - steps of the sales system that you should follow in order to achieve exceptional sales figures during the epidemic
- How to overcome the objections that come from the negative psychology that purchasers have during COVID-19
- The basic sales rules that you should following during the COVID-19 period in order to achieve better sales results despite the current situation
- What kind of customer service level you should offer to your customers during the epidemic
Explore related topics
Course content
10 sections • 23 lectures • 1h 7m total length
Requirements
- A willingness to learn
- Real cases to practise are advised
- Previous sales experience is preferable
Description
The current state of the pandemic has forced us to change the way we live, work, and communicate with others. One of the many professions that have been affected by this situation, is the profession of the salesman. You, as a sales professional, have found yourself in the awkward position of becoming more introverted than ever, either working from home and/or not being able to visit your customers. This forces you to step out of your comfort zone and act differently. Definitely, at this stage, some kind of help is needed because you have not found yourself in this situation again. Developing your sales skills is one way and will help you meet the current challenges of your job. Through this course, you will be able to develop these skills that will enable you to advance yourself. The course:
· analyzes the current situation and B2B market trends with the onset of the pandemic.
· demonstrates the impact of the pandemic on the way B2B buyers work
· adapts Comfort Zone theory to your sales communication with customers
· analyzes the DISC customer personality assessment and how each customer personality reacts to the current conditions of the pandemic and the way of making purchasing decisions
· indicates the basic digital tools and how you can use them in your communication with customers
· reports in detail the steps of Corona Sales Systems that you must follow to be successful in sales
· provides a Sales Decalogue to you, a valuable tool to use it during the pandemic
· refers to the level of Customer service that you should provide to your customers
Finally, many sales tips are provided that will help you to overcome the difficulties of the pandemic and bring you closer to the customer. In this way, you will get exceptional results in sales!
Who this course is for:
- B2B sales people
- Account Managers
- Sales Managers - Directors
- Commercial Directors