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Keep shoppingSmall Business Growth Marketing | Grow Your Revenue & Profit
3 students
Small Business Growth Marketing | Grow Your Revenue & Profit
Digital Marketing | Growth Marketing | Revenue Growth For Startups and Small Business Owners
Created byJoel Atkinson
Last updated 7/2024
English
What you'll learn
- Growth Marketing For Small Businesses & Startups
- How To Find The Right Customer Channels For Your Product
- How To Build The Right Product/Service For Your Customer
- How To Scale Your Digital Marketing Channels To Profitability & Win In Business
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Course content
6 sections • 15 lectures • 1h 11m total length
Requirements
- No Experience Needed, Just A Willingness To Learn & The Grit To Succeed
Description
Small Business Growth Marketing: A Comprehensive Walkthrough Packed With Digital Tools for Small Business Owners & Startups.
Welcome to Gro's programme, an intensive course designed to equip business owners & aspiring growth marketers with essential tools and strategies for digital and growth marketing. This course is tailored to help you understand and implement effective marketing techniques to ensure your business excels in the quickest way possible.
Course Intro Section:
Video Intro: Overview of “Building A Profitable Business From Nothing”
Miro Intro: Learn to use Miro for strategic planning
Metrics & Jargon: Understand key metrics and marketing terminology
Who to Target?
Perfect Customer Avatar: Define and understand your ideal customer
How to Target Them?
Bullseye Marketing Framework: A strategic approach to identify the best marketing channels
Growth Experiments 1: Initial testing of marketing strategies
Channel Overviews: Detailed insights into various marketing channels
Growth Experiments 2: Advanced testing and optimisation of strategies
Channel Deep Dives: In-depth analysis of the most effective channels
Tools to Combat Barriers:
Customer Journey Framework: Map out the customer experience from start to finish
Breaking Barriers Framework: Overcome obstacles in the customer journey
When Are You Ready to Scale?
The Golden Ratio Explained: Understand Customer Acquisition Cost and Customer Lifetime Gross Profit
Pivot or Persevere: Decision-making strategies for growth
Product Market Fit: Ensure your product meets market needs
How to Scale:
Add Viral Mechanisms: Implement strategies to enhance word-of-mouth and organic growth
This course is a small business growth programme focused on practical, actionable insights for startups, emphasising digital and growth marketing. Join us to transform your business ideas into a profitable reality!
Curated by Joel Atkinson, the Director at Gro, 2 x Startup Founder, Startup Growth Mentor, MBA Graduate and Head Of Growth.
Who this course is for:
- Small Business Owners & Startup Founders Who Want To Grow Their Revenues