Makeup: Simplified Makeup for Everyday Women

Organize and clean your makeup station with labeled containers, then set front lighting near a window or illuminated mirror to ensure even tones for contouring and blending.

Identify your skin type through professional analysis to tailor skincare and choose makeup that suits normal, combination, dry, and oily skin for longer lasting results and enhanced natural features.

Cleanse to remove excess oils, then moisturize to hydrate before makeup. Apply SPF 50 to shield skin from UVA, UVB, and blue light.

Discover how primers act as a barrier between foundation and skin oils, smoothing texture, minimizing pores, and extending wear, with options like pore-minimizing and color-correcting primers.

Identify your skin tone and shade to choose foundation. Use light, medium, and dark categories with cool, neutral, and warm undertones.

Choose and apply foundation by matching your skin type, skin tone and shade, and finish, then use brushes or sponges and testing tips for a seamless, natural look.

Master concealer techniques to correct under-eye discoloration, brighten the eye area, and create a smooth base before applying concealer where needed, using liquid or cream formulas and simple tools.

Apply setting powder to set makeup, control shine, and choose between loose, pressed, translucent, or tinted powders; learn brush techniques and touch-up strategies for lasting coverage.

Explore brow products—powder, gel, pen—plus how to map and fill brows to create a flattering arch, from natural to bold, tailored to your preference.

Apply powder contour to build depth and a 3d effect on cheekbones, jawline, and forehead, then highlight with a lighter shade to lift features.

Learn how bronzer adds warmth and a sun-kissed glow by applying warm bronzing powder above contour lines with angled brush, using diagonal upward strokes to lift the face and blend.

Apply blush to add color and life to the face using powder, cream, or lip-and-cheek tint, focused on the apple and cheekbone.

Discover how to use highlighter to lift cheekbones, nose, Cupid's bow, brow bone, and inner eye corners for a healthy glow in a 10-minute routine, with powder or liquid options.

Learn a quick day eye look by using bronzer on the lids for definition and apply mascara, focusing on root application and gentle outward pulls.

Finish the look with a lip balm or lipstick, favoring creamy, day-friendly options for a sheer, natural color. Choose moisturizing, long-lasting Maybelline sticks for easy, conditioning wear.

Transform your day makeup into an evening look by defining the crease with medium brown shades, deepening the outer corners for a smoky eye, and applying a darker lip line.

Learn to shop for eyeshadow with a small, versatile palette suitable for daily and evening looks, using a transition crease shade, lid shade, outer corner shade, and a dark accent.

Master a smoky eye with layered eyeshadow, tight line, and bold liner choices, then apply false lashes and a bold lipstick for a night out, wedding, or a special occasion.

Learn to create a smoky eyeliner look using pencil, gel or liquid liners, and black shadow with an angled brush, then finish with a winged line outward.

Learn how to wash and care for your makeup brushes, including washing every two weeks, to prolong brush life and prevent breakouts.

Determine if you are cool- or warm-toned and choose eye shadow and lipstick shades accordingly, with a guideline for colors that compliment your complexion and colors to avoid.

Identify your eye shapes using a guided PDA document, then apply tailored eyeliner and eyeshadow techniques to enhance and complement your unique look.