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Business E-Commerce Shopify

Shopify Power: Build An Ecommerce Website Using Shopify

Shopify Ecommerce Website Course |Learn Shopify From A Proven Expert | Integrate Shopify With Amazon, Etsy and eBay
Rating: 4.2 out of 54.2 (1,740 ratings)
12,226 students
Created by Jason Miles
Last updated 5/2018
English
English [Auto], Indonesian [Auto], 
30-Day Money-Back Guarantee

What you'll learn

  • How To Understand The Shopify Ecommerce Platform
  • How To Set Up A Beautiful Shopify Website Quicky & Easily
  • How To Add Additional Features Through The Shopify App Marketplace
  • How To Set Up Products Including Integration With Amazon, Etsy, and other selling sites
  • How To Collect Money Via Shopify
  • How To Integrate Email Marketing For Long-Term Relationship Building, Traffic, and Sales
  • How To Integrate Social Media Into Your New Shopify Website
  • How To Use Shopify Reports & 3rd Party Analytics Tools To Maximize Profit

Requirements

  • Basic Comfort With Online Tools Such As Paypal
  • Basic Comfort With Photo Editing With Photoshop Elements or Other Photo Tools
  • Ability To Pay The Monthly Shopify Cost, It's Not Free
  • You Need To Set Up A Shopify Account To Fully Complete The Lessons In This Course

Description

      ***We're honored that this is the best-selling E-commerce Course On Udemy***

Shopify Power: How To Build A Website, Sell Your Products, And Grow A Business On Shopify. Taught by award winning CEO and Adjunct Professor of Online Marketing at Northwest University - Jason Miles. 

About The Instructor & His Authentic Credibility On This Topic: Together with his wife, Miles has sold millions online and their popular shopify website (Pixie Faire) has even been featured by Shopify as one of the sites premiere success case studies. Miles shares their insider tips, techniques, short-cuts and hard-won lessons acquired as they personally set up and built their Shopify site, which currently transacts 40,000-50,000 orders a month and serves over 1 million pageviews. 

How Is This Course Different? This course includes analysis, opinions, techniques, short-cuts, and tips from the instructor that you won't find on the help pages of Shopify, or in other Udemy courses. It also includes  step-by-step site build demonstration section. 

This course offers a unique and systematic framework for planning and launching a Shopify site in a step-by-step method that will prepare you for long-term ecommerce success.

Who Is This Course Designed For? Students should have a basic understanding, or willingness to learn web-building, such as having previously set-up a blog. They should also have the time, patience, and willingness to implement the lessons and details taught in this course. Students should already have a product, product idea, or product plan. If you have a private label product you sell on Amazon, or are an artist, crafter, or seller of unique items - and need a fully functional ecommerce website - then this course will be of value to you. 

Warning, Web Professionals - You May Find This Course Too Basic. We do not cover creating custom themes or working in Liquid (the code language of Shopify). This course is intended for entreprenuers, marketers, brand owners and small business people - not developers. 

Who this course is for:

  • Take this course if you've decided shopify is the right ecommerce website platform for you
  • Take this course if you're ready to work hard to build your Shopify website
  • Take this course if you have a moderate amount of technology comfort particularly with photo editing using tools like Photoshop Elements
  • Don't take this course if you cannot take photos, write sales copy, or don't have a basic comfort with online tools
  • Don't take this course if you're a I.T. industry professional / developer looking for technical details about Shopify (this course is for entrepreneurs/marketers).

Course content

10 sections • 66 lectures • 4h 31m total length

  • Preview08:26
  • Preview04:30
  • Understanding Shopify - 3 Foundational Aspects
    03:58
  • A Shopify Website Guided Tour - Behind The Scenes
    06:27
  • First Steps / Next Steps - Getting Started Quickly
    02:43
  • Helpful Practice Activity
    1 question

  • Introduction To Shopify Themes
    03:31
  • Insider Secrets - 4 Considerations When Looking At Themes
    03:09
  • The Site Builders Checklist Powerpoint
    00:02
  • Site Builders Checklist As PDF
    00:02
  • Theme Check-List Part 1 - Branding Aspects
    03:04
  • Theme Check-List Part 2 - Product Aspects
    02:01
  • Theme Check-List Part 3 - Pricing Functionality Aspects
    01:12
  • Theme Check-List Part 4 - Placement Aspects
    00:38
  • Theme Check-List Part 5 - Promotion Aspects
    02:44
  • Theme Store Guided Tour
    08:06
  • Installing A Theme On Your Shopify Site
    01:42

  • Introduction To The Shopify App Marketplace
    05:37
  • 6 App You Should Consider Adding To Your Shopify Website
    03:10
  • A Guided Tour Of The App Marketplace
    02:22
  • 7 Insider Tips For Working With Apps
    05:15

  • An Introduction To Shopify Products
    02:08
  • Apps You Might Need For Various Product Strategies
    02:30
  • Integrating Shopify And Amazon
    01:34
  • Product Set-up Guided Tour
    02:41
  • 3 Important Insider Secrets Related To Products
    02:24

  • An Introduction To Payment Options
    01:39
  • Understanding The Shopify Merchant Services Payment Option
    02:37
  • Exactly When And How You Get Paid When Customers Purchase
    04:00
  • Using The Shopify Point-Of-Sale Card Reader
    01:18

  • Introduction To Email Marketing Integration On Shopify
    04:39
  • Name Collection Via Shopify Apps
    04:21
  • Name Collection Via The Shopify Shopping Cart
    00:50
  • An Overview Of Email Marketing Campaigns
    02:30
  • Email Marketing Welcome Campaigns
    02:21
  • Email Marketing Engagement Campaigns
    01:22
  • Bonus Gift: 49 Email Marketing Secrets, A 61-Page Ebook
    00:01

  • Introduction To Social Media Marketing Integration With Shopify
    03:38
  • Understanding The Massive Value Of Facebook And Pinterest For Social Traffic
    02:00
  • Instagram Integration With Hashtags
    01:25
  • Embedding Youtube Videos On Your Shopify Product Pages
    01:49

  • An Introduction To Shopify Reports & Analytics
    03:48
  • A Shopify Reports Walk-Through
    01:32
  • Turning A Shopify Report Into Actionable Business Insights
    02:39
  • Evaluating The 3rd Party Analytics Apps
    02:40
  • Using Google Analytics With Shopify
    01:35
  • Final Tip & Next Steps For Your Awesome Shopify Site
    02:14

  • Preview01:59
  • Site Build Video 1 - Shopify Store Setup
    05:41
  • Site Build Video 2 - Adding A Theme & Setting Up A Primary Slider
    08:05
  • Site Build Video 3 - Choosing A Theme's Style (If applicable)
    02:35
  • Site Build Video 4 - Choosing Your Shopify Subscription Level (insider details).
    10:32
  • Site Build Video 5 - Adding Product (Part Two)
    09:01
  • Site Build Video 6 - Adding A Product (Part Three)
    05:52
  • Sit Build Video 7 - Adding Pages To Your Shopify Site
    08:53
  • Site Build Video 8 - Menu Structure Options
    11:20
  • Site Build Vide 9 - Changing Site Fonts And Colors
    11:05
  • Site Build Video 10 - Terms Of Service & Privacy Policy Pages (Part One)
    05:07
  • Site Build Video 12 Email Integration Part One
    09:58
  • Site Build Video 12 Email Integration Part Two (Exit Intent Pop Ups)
    11:38
  • Site Build Video 13 Blogging Part One
    09:16
  • Site Build Video 14 Blogging Part Two
    03:51
  • Site Build Video 15 Point Of Sale (POS) Setup
    06:22
  • Sie Build Video 16 Setting Up Google Analytics
    06:09
  • Site Build Vieo 17 - Setting Up Your Customer Domain Name / URL
    05:37

  • Conclusion & Next Steps
    00:57
  • Bonus Lecture - Join Our Inner Circle Coaching For Ongoing/Advanced Training
    08:27

Instructor

Jason Miles
Rated As Udemy’s Most Popular E-commerce Instructor
Jason Miles
  • 4.3 Instructor Rating
  • 2,714 Reviews
  • 35,239 Students
  • 10 Courses

Jason is an e-commerce expert from Seattle running his own companies, consulting with others, and teaching even more.

Before becoming a full-time online entrepreneur, Miles was Senior Vice President of Marketing, Fundraising, and HR at Northwest University in the Seattle area.  

Online Selling: In 2008 Miles started his online selling efforts with his wife at their kitchen table using eBay. In 2013 they launched Pixie Faire in the sewing niche. It is now the Internet's largest doll clothes pattern marketplace with over 100 designers and over 3.3 million patterns downloaded.

Pixie Faire has been featured by Shopify as a case studies on their blog. The article, "How One Couple Is Making $600,000 A Year Selling Digital Goods" has been a reader favorite for many years. Based on worldwide site traffic Pixie Faire is frequently in the top 1% of all Shopify sites, out of over one million.

He is a founder or investor in a growing number of e-commerce businesses including most notably, The Happy Gardening Life, an Instagram Influencer in the gardening niche.

Coaching and Consulting: His coaching company is helping smart entrepreneurs from around the world make the leap from Amazon to Shopify.

Teaching: He is the author of three bestselling books, Pinterest Power, Instagram Power, and Youtube Marketing Power, all available in bookstores worldwide and published with McGraw Hill. He teaches Online Marketing as an Adjunct Professor at Northwest University in Seattle, and he's the most popular e-commerce instructor on Udemy.

Jason holds a graduate degree in Business Administration and an undergraduate degree in Organizational Management and Biblical Studies.

His work has been featured in Forbes, The Huffington Post, Wharton Magazine (of the University Of Pennsylvania School Of Business), IBM's Connect Chat, CNET, MSN's Business On Main, Social Media Examiner, Profnet, PRNewswire, and other premiere publications.

Sew Powerful: Jason and his wife also co-founded Sew Powerful, a charity designed to combat extreme poverty in Lusaka Zambia by creating jobs for adults that focus on making purposeful products - items designed to enhance children's academic success. Things like school uniforms, reusable feminine hygiene pads and soap. They also co-founded the 3 Esthers Farm just outside Lusaka with the mission of providing farm fresh food to the hungry children of Lusaka.

He's sold millions online, but he's most passionate about helping people. Creating purpose beyond profit and economic power to change lives for the better.

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