
Master product research by finding jewelry with strong facebook engagement through pay shipping and free plus shipping searches, saving 10 product links for ad development.
Explore branding and domain setup for a women's jewelry brand by choosing a name, verifying domain availability, creating a professional email, and registering with Shopify.
Create a new ad account in business manager, add a payment method, and install a Facebook pixel on Shopify to track purchases and revenue.
Learn to prep ad images for a Shopify store by updating social links, removing powered by Shopify, renaming images, and resizing to 1200 by 1200 pixels in Photoshop for posts.
Optimize a Shopify budget by using Power Editor to reduce overall spend on the PPE campaign and double website conversion budgets, while boosting engagement through timely responses.
Optimize Facebook campaigns day two by comparing spend and sales to day one, pausing underperforming ads, and refining targeting to improve clicks, revenue, and dollars per visitor.
Analyze day 5 campaign performance by reviewing visitors, conversions, and cost per click; pause underperforming assets, optimize budgets, and explore targeting by age, device, and placement for better profitability.
Learn how to optimize Shopify eCommerce ad campaigns through daily performance reviews, budget adjustments, manual bidding, and pausing underperformers, while launching new product campaigns like the crystal bracelet.
This course is excellent for a person who wants to learn how to open up a successful Shopify store or who has one but needs help marketing it through Facebook ads or how to source products.
I will teach you the process of how to set up a Shopify store, how to source products, how to fulfill orders, how to provide the best customer service, how to set up profitable Facebook campaigns and how to optimize your campaign.
Overview
Product Research
- Product Research
Branding and Domain Setup
- Branding and Domain Setup
Shopify Setup & Configuration
- Full Shopify Store Setup
- Shopify Apps Setup
Sourcing & Importing Products
- Sourcing and Importing Products Part 1
- Sourcing and Importing Products Part 2
Facebook Ads Preparation
- Business Manager Setup
- Ad Account Creation and Pixel Installation
- Pixel and Code Update
- Custom Audiences Conversions and Fan Page Setup
- Ad Images Prep
- Creating Links and Page Posts
Facebook Ads Setup
- Setup Page Post Engagement Campaign
- Full Website Conversions Campaign Setup
Optimization and Misc
- MailChimp Setup
- Budget Changes and Progress Update
- Insights and Scaling
- Comment Management
- Order Fulfillment
- Campaign Updates Day 1-5