This course teaches you the five pillars of SEO: keyword research, content creation, On-Page SEO, link building, and website structure.
Learn how to choose a niche that ranks well in the search results and how to use keyword research to tell if a niche is viable.
Discover how to find ‘seed’ words in your niche, and how to use keyword research to find long-tail keywords you can rank for. You will also learn how to do competitor keyword research and find the keywords that are driving most of your competitors’ traffic. Find out the three things you must have in a keyword research tool.
Learn why user experience is the key to dominating the search results and how to optimize your content for five key user experience metrics.
Learn what searcher intent is and why it’s vital for ranking at the top of Google. Discover how to find the searcher intent for any keyword.
Learn how to use the existing search results to research and write content that Google loves. Find out how to use mind maps to research your topics and how to turn your mind maps into article outlines.
Learn how to use On-Page SEO to give your pages an advantage over other websites. Learn seven secret tactics for dominating the SERPs (search results pages) and getting to top of Page #1, including how to write SEO titles that searchers click on, plus the four things your meta descriptions must contain.
Learn three powerful techniques for building high authority backlinks to your website (step-by-step instructions).
The final lecture gives you tips on how to implement these SEO strategies and techniques, based on where you are in your SEO journey.