SEO Strategy 2023. SEO training to TOP rank your website!
What you'll learn
- What is search engine optimization (SEO)
- Main SEO components and principles
- First insights into SEO career and review of the SEO vacancies
- What are search engines and how they work
- Google ranking factors and search algorithms
- How to use various types of SEO promotion
- How to check the website for updates and remove the effec of the filter algorithm
- Best manual and automatic ways to conduct competitive analysis
- How to benchmark SEO performance and set SMART goals
- How to optimize a website for technical SEO
- How to conduct keyword research
- How on-page SEO can help your website rank higher, bring in more traffic, and convert more visitors
- Tips and tricks that can help you structure a website and improve its usability
- Which SEO best practices to apply when working with content at every stage
- How to strengthen your off-page SEO and increase your domain authority
- How to improve your link-building activities
- How to use the most popular SEO tools for your website
- What is local SEO and how to use Google My Business?
Requirements
- Basic knowledge of digital marketing and SEO is ideal, but not required
- Some free / paid SEO tools will be used in this training
- It is recommended to have a website to execute the steps taught in this course
- Completion of all practical tasks increases the effectiveness of the course
Description
Become an expert in Search Engine Optimization and learn to use the best SEO tools!
Creating an SEO strategy for your website is an important step for driving traffic and achieving a high search engine ranking. Without a proper SEO strategy, you will struggle to gain traction or generate traffic and sales for your business. Do you want to build a strong SEO strategy for your business this year?
This SEO course provides over seven hours of useful lectures and explains the basics of powerful search engine optimization. You will learn how to use SEO tools to optimize your digital marketing campaign and how to create a successful SEO strategy that will help your website rank higher in the search results and attract more traffic.
IN OUR COMPLETE SEO TRAINING, WE’LL BE DIVING DEEP INTO:
A clear understanding of SEO strategy and its crucial role in online success
The fundamentals of SEO and why they're more important than ever
Difference between Old School and New School SEO approaches
Understanding the role expectations of an SEO specialist
Real-world exploration of current job opportunities
Mastery of essential skills for becoming a sought-after SEO professional
Unraveling the mechanics of search engines and their functioning
Investigation into Google ranking factors, algorithms, and penalties
Hands-on engagement with the Google Search Console
Off-Page, On-Page, and Technical SEO
Developing an SEO strategy
Assessment of website performance via comprehensive analysis.
Discover how to use the ShortPixel tool to optimize images multiple times without losing their original quality
Goal setting and creation of a foundational strategy based on insights.
Enhancement of a website's technical components for improved visibility and user experience.
Effective utilization of a diverse range of tools for technical SEO excellence.
Why link building is important for SEO
What types of links you can incorporate into your strategy, including editorial, earned, and paid links
How to identify high-quality sources of paid links
How to leverage editorial links effectively for the growth and success of your business
Creating SEO content
Building high-quality backlinks and earning mentions on other resources
Local-Search SEO
What prevents your site from being number one on Google?
Which factors influence your search engine ranking?
Identification of competitors and adept competitive analysis using diverse tools
Grasping the key aspects for dissecting competitor website strategies
What your competitors have already done to achieve success?
How to identify spammy backlinks and avoid them
How to use Majestic's tools to track and monitor your website's Trust Flow and Citation Flow over time and analyze a website's topical relevance and authority
Examine backlink profiles using The Majestic Site Explorer
YOU’LL HAVE THE OPPORTUNITY TO LEARN SEO FROM TOP DIGITAL MARKETING PROFESSIONALS:
We have over 14 years of experience in online marketing. Our Webpromo Agency has both Google Premier Partner status and Facebook Marketing Partner status.
I've personally collected a vast amount of digital marketing qualifications and marketing certifications (Google Analytics Individual Qualification, Google Ads Individual Qualification, Bing Ads Accredited Professional, Search Ads360 Certified, and others).
We've launched over 1,500 successful marketing strategies and campaigns throughout our careers.
Over 500,000 digital marketing specialists worldwide have enrolled in our online courses. Our free online events, blog, and YouTube tutorials help the SkillsBooster community stay in the loop and get all the tips they need to succeed in digital marketing.
OUR SEO TRAINING INCLUDES:
Theory: 7+ hours of lectures with plenty of hands-on examples. Lessons range from 3 to 15 minutes and are easy to follow.
Practice Materials: Checklists, templates, and video tutorials to make the course more interactive and valuable.
Lifetime access to the course and any future updates.
24/7 Support: If you have questions, I will always be willing to answer them.
A free copy of the "Search Engine Optimization" chapter from my Cutting-Edge Digital Marketing book.
Complete the course and receive an Udemy certificate.
TOOLS USED IN THE COURSE:
Google Analytics, Google Search Console, Google Ads, Keyword Planner, SimilarWeb, SEMrush, Miro, Ahrefs Webmaster Tool, AnswerThePublic, Keywordtool, Serpstat, SE Ranking, Majestic, PRNEWS, ShortPixel and other important tools.
SHOULD YOU BE WORRIED?
This course comes with a 30-day money-back guarantee.
Enroll in this SEO course right now and get your website to the top of Google!
Who this course is for:
- People who are interested in learning an online profession – This search engine optimization course will allow you to gain the skills needed for a career in digital marketing.
- Marketers – This class lets you extend your skills in SEO, allowing you to serve your clients better as a marketing specialist.
- Entrepreneurs – Entrepreneurs can use their new knowledge from this class to run their own online digital marketing until they have the funds to hire a SEO professional.
- SEO specialists - This course will help you ensure that your SEO skills are up-to-date and help you market yourself to clients, furthering your career.
Instructor
- 4.4 Instructor Rating
- 14,638 Reviews
- 507,257 Students
- 34 Courses
Greetings! I am Anton Voroniuk, a seasoned Digital Marketing Expert with over 15 years of experience. As the CEO of Skillsbooster, a prestigious Digital Marketing Academy, and the CBDO of WebPromoExperts Digital Marketing Agency, I have dedicated my career to empowering beginners and experienced professionals in the ever-evolving field of digital marketing.
At Skillsbooster, we pride ourselves on creating and delivering exceptional digital marketing courses that cover a wide range of topics, including digital marketing strategies, artificial intelligence marketing, social media marketing, search engine optimization, content marketing, email marketing, web analytics, paid advertising, web design, and much more. Our commitment to providing high-quality education has led to over 490,000 digital marketing specialists successfully completing our online courses.
I am honored to be recognized as a Google Premier Partner, Facebook Marketing Partner, and TikTok Ad Partner. These partnerships reflect our expertise and dedication to staying at the forefront of digital marketing trends and technologies.
In addition to my roles at Skillsbooster and WebPromoExperts, I am also a Udemy Instructor Partner, ensuring that learners worldwide have access to comprehensive digital marketing training. Furthermore, I hold various credentials such as Google Analytics Individual Qualification, Google Ads Individual Qualification, Bing Ads Accredited Professional, and Search Ads360 Certified, obtained through my tenure as a Google Academy Agency Trainer.
My team and I are passionate about helping individuals like you achieve their goals through online learning. We provide round-the-clock support during your studies and beyond, ensuring that you receive personalized guidance and mentorship throughout your digital marketing journey.
I invite you to join our vibrant Community of Digital Marketing Experts. Together, we can unlock your potential and shape a successful future in the dynamic world of digital marketing.
Connect with me today and let's embark on this exciting journey together!