SEO Driven Content Marketing For Entrepreneurs & Startups
- You'll need to know the basics of SEO
- You should have a very good idea of who your target customer is and what they are interested in
- You need to have a computer
- You should have a microphone (optional)
In this 3 module mini-course we'll be walking you through creating and launching an SEO driven content marketing strategy for your tech company. Here's what you'll be learning:
Module One: The Content Marketing Basics
In this module you'll learn what content marketing is, why you should invest in it and when you should begin using content marketing.
Module Two: Crafting A Content Marketing Strategy That Actually Works
In this module you'll be defining your target customer and your goals when it comes to content marketing. This will set you on a path of success. You'll also learn how to do the research that will be used to craft your 90 day content marketing strategy.
Module Three: Creating And Outsourcing Content
In this module you'll learn to most effective approach to creating content that works to drive organic traffic and convert. We'll also walk through where to source high quality content from and how to build a process around your outsourced team.
BONUS: You'll also get my two methods for creating long form (+2,000 words), valuable content in under 30 minutes.
- Small Business Owners
- Tech Company Founders or CEOs
- Marketers Who Want To Make An Impact On A Budget
- Defining Your Target Profile, Objectives & Goals
- Doing Your Research
- Crafting Your 90 Day Content Marketing Strategy
- What You Need To Know About Creating Content
- The Content Creation Process
- Outsourcing Content
- How To Create Awesome Content RAPIDLY
- Researching & Defining Promotion Channels
- Repurposing Content
- 6 Key Content Promotion Strategies I Recommend
- Lead Capture 101
I've spent the last 9 years working with startups and businesses in a growth capacity. In the last 12 months I launched my own marketing consulting business and using the strategies I teach, I've grown it beyond 6-figures a year in revenue in under 12 months. Now I want to help businesses and entrepreneurs cut through the noise and get the most actionable advice to move their business forwards.