Best Practices in SEO 2021: Top SEO Principles & Tips

Best Practices in SEO 2021: Evergreen Top Search Engine Optimization Principles & Tips
Rating: 4.5 out of 5 (8 ratings)
1,289 students
English [Auto]
Understand best practices in SEO
Learning evergreen SEO principles
Newest SEO tips for small business owners
Find out the mistakes they are doing in SEO


  • Understand basic English


Best Practices in SEO 2021: Evergreen Search Engine Optimization Principles & Tips is a must watch for anyone who wants to stay on top of the game.

The video will cover everything from keyword research, content marketing  to link-building!

The course is 100% free and focused on providing tips and tricks which can be used right now to get better results in search engines.

Each principle is presented in just a few minutes so you can save your time for implementing strategies into your work right now!

Table of Contents:

Keyword Research

  • Basically, it's the blueprint stage

  • Picking wrong keywords can lead to domino effect

  • Understand the market before keywords (Eg: Restaurant)

  • Search intent over search quantity

  • Competition (short-term, growing, search updates, not exact data)

  • Don't ignore no search or low search keywords

  • Also don't ignore high competition keywords

  • Don't ignore secondary search engines

  • Include localization in keywords

Content Marketing

  • Content is the centrepiece for SEO

  • It's no longer couple of keywords but 100s or 1000s

  • Content is not just one-time job (user and seo)

  • Don't focus too much on percentage or count

  • Make yourself remeberable or unique (Not for bad stuff!)

  • Skyscraper vs laser focused

  • Make the content look and feel good on all devices

  • Schema is the present and future

  • Social signals is your ally

Link Building

  • Don't be a spammer there another person like you on the other end

  • Don't focus one time but make it recurring opportunity

  • Connections open other opportunities (Eg: Doing a event or recommendation)

  • DA, PA, backlinks count are secondary to relevancy

  • Understand relevancy levels to prioritise

  • Interlink and create network profile (Topical relevance)

  • Be natural on velocity & remember quality wins quantity

Looking forward to seeing you inside our best practices SEO course.

Who this course is for:

  • Beginners in SEO who are looking to learn best practices in SEO
  • People who are doing SEO and looking to learn top SEO principles

Course content

5 sections5 lectures51m total length
  • Introduction


Digital Entrepreneur, Co-Founder Agency & SaaS Consultant
Alston Antony
  • 4.4 Instructor Rating
  • 123 Reviews
  • 9,390 Students
  • 7 Courses

A digital entrepreneur who likes to transform one business market at a time. Very thankful that I am living my dream professional & personal life.

As a professional BCS member through Udemy will share my digital marketing especially SEO, WordPress, and Social marketing knowledge.

I have over 10+ years of experience and also helped over 15000+ digital entrepreneurs.