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SEO Basics for Ecommerce Stores: Shopify, Content Marketing
Rating: 4.5 out of 5(28 ratings)
1,095 students

SEO Basics for Ecommerce Stores: Shopify, Content Marketing

Learn why SEO is the preferred tool for eCommerce growth for store owners. Build and SEO strategy for your store.
Created byBradley Bacon
Last updated 6/2023
English

What you'll learn

  • What is SEO and how it affects your bottom line
  • How Search Engines and SEO interact with your business, and how to make money off of it
  • How to conduct SEO research to better position your products
  • On-page, Off-Page, and Technical SEO for your ecommerce/Shopify store

Course content

1 section • 9 lectures • 1h 0m total length

  • Introduction3:06
  • SEO At A Glance14:11
  • Keyword Research10:51
  • Feeding The Beast1:45
  • On-Page SEO9:35
  • Off-Page SEO8:42
  • Technical SEO8:26
  • Three Levers3:10
  • Bonus Lecture0:30

Requirements

  • You only need a general understanding of online shopping, and a general idea of how you want to get started
  • No prior technical skills are necessary
  • A desire to build an Ecommerce business for yourself

Description

This course if for those who want to learn how SEO interacts with their ecommerce business. In my opinion, SEO is the most important piece of the puzzle when it comes to long term profitability of an ecommerce store. Learn how to make it work for you.

The Class

The internet opened a lot of doors, but mostly it opened the door for people to work for themselves. No bosses, no schedules.

This class is an individual section of my much larger masterclass: Beginner's Shopify: Fundamentals of eCommerce Masterclass. After completion of this class, I recommend taking some other sections a-la-carte, or taking the entire masterclass (see my instructor profile for more details).

This is a crash course on SEO. This class will teach you the following:

  • What is On-Page SEO?

  • What is Off-Page SEO

  • What is Technical SEO?

  • How do I conduct keyword research?

Learn how solo entrepreneurs, dropshippers, and product owners turn ideas into lucrative careers (and how you can too). After you take this class, you will have a general understanding of how ecommerce works and what direction to go next. This course was designed with the aspiring ecommerce entrepreneur in mind. If you're new to the digital world and you're looking to understand the industry at a high level, this is the course for you.

Who this course is for:

  • If you own a Shopify store and want to learn what SEO is and how it works, this is the course for you.
  • New To Ecommerce: If you have not started an ecommerce website before, this course is for you
  • Dropshippers: If you are looking to dropship your products and don't know where to start, this course is for you too

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