
Learn to use keyword research and the keyword magic tool to generate content ideas from questions, volume, and intent. Adapt content for blog, video, and social to rank on Google.
Learn to set up SEMrush position tracking for up to 100 keywords, monitor rankings on Google and Bing, and receive daily or weekly email reports for local and global campaigns.
Use SEMrush to perform a site audit, set crawl scope for your website, diagnose errors and warnings, and fix top issues to improve your site health and rankings.
Audit existing content with the content optimizer to enter audience location and target keywords, paste your article, and receive real-time SEO improvement tips to rank higher on search engines.
Analyze traffic distribution and AI traffic sources like ChatGPT, perplexity, Gemini copilot, and grok. Learn to interpret competitor data for Tesla, Ford, and Jeep to optimize referrals and organic search.
Explore brand performance through ai tools, analyzing market position, share of voice, and sentiment while identifying strategic opportunities to expand multilingual, beginner-friendly content and optimize course updates.
Explore how to boost your brand's visibility and perception on AI-powered search tools, analyze share voice, sentiment, and customer questions to drive course discovery.
Explore SEMrush's ad toolkit to launch and optimize paid campaigns with AI assisted ad launch. Utilize advertising research, PPC keyword tools, and Google Ads integration for campaign setup.
Want to grow your website traffic, rank on Google, and run smarter digital marketing campaigns — even if you’re just starting out?
This Semrush course is your beginner-friendly, step-by-step guide to mastering the most powerful digital marketing platform available today.
Whether you’re a business owner, freelancer, content creator, or aspiring marketer, you’ll learn how to use Semrush to drive real results — no fluff, no jargon, and no experience required.
What you’ll be able to do by the end of this course:
Rank higher on Google using Semrush’s complete SEO Toolkit
Find profitable keywords and track your website’s rankings
Analyze any competitor’s traffic strategy in seconds
Create SEO-optimized blog posts using AI content tools
Fix site issues with a full SEO audit — no technical skills required
Schedule and analyze social media content across platforms
Monitor brand mentions and understand what content performs best
Discover high-performing topic ideas and fill content gaps
Build high-ROI Google Ads campaigns using real competitor data
Outsmart your competition with real-time market and visibility insights
Who is this course for?
This course is perfect for:
Entrepreneurs and small business owners looking to increase online visibility
Freelancers and consultants who want to deliver stronger SEO results to clients
Marketing teams seeking to unify SEO, content, and paid strategy in one place
Bloggers, content creators, and YouTubers who want to grow their audience
Anyone curious about Semrush who wants to use it effectively and confidently
No technical background needed. Every step is explained clearly, with real-world examples and guided walkthroughs.
What’s included in the course:
Lifetime access to clear, practical video lessons
Real-world examples from local businesses, e-commerce, and personal brands
Downloadable checklists, keyword templates, and audit guides
Hands-on projects you can apply immediately
Proven workflows for SEO, content creation, and paid marketing
Expert guidance from an instructor with over 1 million students
Ready to take action?
You could keep guessing why your website isn’t growing — or you could learn how to use the same tools top marketers rely on every day.
Enroll now and learn how to use Semrush to grow your traffic, improve SEO, create content that ranks, and run ads that convert.