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Profitable Events
Rating: 3.8 out of 5(22 ratings)
218 students

Profitable Events

How to Host Seminars, Workshops & Webinars That Sell Out
Created byLisa Newton
Last updated 5/2025
English

What you'll learn

  • Know and apply the 7 key elements needed to run a highly successful and profitable event
  • Know how to get your IDEAL customer in the room
  • Effectively price your event at the right level
  • Ensure your event is profitable BEFORE a single person walks through the door
  • Structure your seminar content so it delivers incredible value, but also has maximum sales impact
  • Craft the right back end offer to DRASTICALLY INCREASE your event revenue and 'spend per head' - without it becoming a 'pitch-fest'
  • Apply sponsorship as a revenue creation strategy and have companies beating a path to your door to sponsor YOUR events
  • Potentially make tens of thousands of pounds in sales from TINY events with less than 10 people in the room
  • Marketing strategies

Course content

7 sections • 24 lectures • 4h 28m total length

  • Introduction to the course and your tutor14:55
  • The Free Information Age17:06
  • Business Coaching - Taster session5:00
  • Purpose10:48

Requirements

  • Have an idea for an event that you'd like to run in the next 3-9 months

Description

Want to turn your expertise into a high-impact, high-income event?
Whether you're a coach, consultant, author, or entrepreneur, this course shows you how to host profitable seminars, workshops, and webinars that fill rooms and generate serious revenue.


Running live or virtual events can add 5–6 figures to your bottom line—but only if you know how to get people in the room and deliver a transformational experience.


This course walks you step by step through how to plan, market, fill, and profit from your events—without overspending on ads or wasting time on tactics that don’t work.


What You’ll Learn:

  • The 6 essential elements of a sell-out event

  • How to choose the right venue (or webinar format)

  • How to market your event and get people to show up

  • What to charge, how to budget, and how to make a profit

  • How to overcome fear of low turnout or failure

  • BONUS: How to live-stream and sell tickets for virtual access

Whether you’re running in-person seminars or online workshops, you’ll get a clear, proven framework from someone who’s been there—lost money, learned from it, and now runs sell-out events consistently.


What Makes This Course Different:

This is not just theory—it’s based on real-world experience. Your tutor has hosted events that flopped and ones that sold out. Now she’s sharing the exact strategy that works.


You’ll walk away with:

  • A complete event planning framework

  • Worksheets and checklists to keep you on track

  • Pricing and profit tools to avoid financial surprises

  • Promotion strategies for both in-person and virtual events


Who This Course Is For:

  • Coaches, consultants, and service providers

  • Authors and speakers looking to expand their impact

  • Entrepreneurs who want to build community and create new revenue streams

  • Anyone who wants to stop trading time for money—and scale with events


You don’t need a huge list or big budget to sell out your event.

You just need a system that works. Enroll now and start planning your next profitable seminar or workshop!

Who this course is for:

  • Coaches and consultants who are currently selling their time for money and want to generate an additional revenue stream
  • Those already running their own seminars and workshops but want to get more bums on seats
  • Those running "successful" events, but want to do more than just break even
  • Those who have a keen interest in running their own live events, but don't have the budget to spend on advertising and are concerned about the financial risks

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