Sales Training: Selling Value, Over Price | Avoid Discounts

There are many definitions that you will hear throughout this course. Of course, one of the main elements being VALUE! Here, we discuss what value means in sales.

What are Unique Selling Points (or, USPs, for short)?

One of the key terms you will ever hear in sales are features and benefits, and mainly, the difference. Here, we discuss their meanings.

Now it is time for a little exercise for you - it is time to craft your very own value proposition statement. Have fun! 

Just why are people willing to pay over the odds for certain products, but aren't willing to pay for others?

Trust is one of the key elements of sales success, and mostly, how to stop giving discounts so easily! Here, we discuss what you can do to develop trust, and why it is important.

Testimonials, case studies, and social proof can really help you to stop giving discounts. But, why? And how can you use them?

A key term you will hear a lot of is personal branding. But what is personal branding? And what can you do to develop your own personal brand?

The best sales people in the world ask questions first, and listen intentively, to be able to deliver the best possible pitch. Here, we discuss what you can do to actively listen.

It is one thing to listen, but it is another thing to pitch and to sell. Here, we discuss how you can tailor your pitch for the best possible results!

You will ALWAYS hear some form of objection no matter what you are selling, and no matter what you are pitching. Here, we discuss some common objections, and what you can do to overcome them!

Have you ever considered ADDING value, instead of taking cash off the table?

The best negotiations end in a win-win-win situation. Here, we discuss how you can negotiate these confidently.

What are buying signals? And what should you be looking out for when speaking with your potential customers?

"How does that all sound...?"

WOW - we have covered a lot in this course. Let's have a quick recap!

So, what next? And how can you carry on your sales training journey?

From the bottom of my heart, thank you!