Selling Strategy: Find the Best Customers to Buy From You
What you'll learn
- Identify your ideal prospects so you can shorten your sales cycle and make it easier to sell.
- Discover what you must look for so you don’t miss another sale.
- Explore what you are selling so your customer wants to buy.
- Identify best planning practices to maximize your selling time.
- Discover what you need to do to move through your sales process and gain new business.
Requirements
- No advanced preparation or prerequisites are required for this course.
Description
Not all prospects are ready to buy when you’re eager to sell. Selling to these prospects often takes additional selling time.
However, identifying customers that are ready to buy can be a critical strategy to help you achieve your sales goals and annual quota.
In this course you learn how to avoid missing sales with customers that are late in their buying cycles and ready to buy now. Learn how to quickly match your product or service features and benefits to meet your prospect’s urgent needs. Finally, see how to move these late stage prospects through the buying cycle to earn more business.
This course is brought to you by Illumeo. Illumeo, incorporated in 2009, is revolutionizing the hide-bound world of corporate learning. Illumeo works with corporate professionals and organizations of all sizes to build the skills and capabilities that help everyone be an expert at their job. Based in Silicon Valley, CA, Illumeo serves thousands of corporations and corporate professionals across Finance, Accounting, Human Resources, Sales and Marketing. The platform offers assessments, industry-benchmarked competency analyses, hundreds of expert-developed courses, collaborative tools, and the ability for companies to self-publish internal courses that promote institutional knowledge retention and dissemination. Illumeo is the place for expertise management and we are dedicated to the proposition that everyone can be an expert at their job.
Who this course is for:
- Anyone interested in Sales, Marketing or related fields.
Instructors
Illumeo, incorporated in 2009, is revolutionizing the hide-bound world of corporate learning. Illumeo works with corporate professionals and organizations of all sizes to build the skills and capabilities that help everyone be an expert at their job.
Based in Silicon Valley, CA, Illumeo serves thousands of corporations and corporate professionals across Finance, Accounting, Human Resources, Sales and Marketing. The platform offers assessments, industry-benchmarked competency analyses, hundreds of expert-developed courses, collaborative tools, and the ability for companies to self-publish internal courses that promote institutional knowledge retention and dissemination.
Illumeo is the place for expertise management and we are dedicated to the proposition that everyone can be an expert at their job.
Maura is a versatile, results-oriented speaker, sales trainer and sales consultant who has worked with numerous large and mid-sized clients to improve sales performance. Maura works with business and sales professionals who want to get better results from their work.
Maura contributes her sales expertise so clients can shorten sales cycles, increase profits, and increase productivity. She is a sales expert and writes a sales blog for sales professionals.
Maura’s presentations focus on the skills and strategies that improve sales, teamwork and management. Her clients enjoy her approach that makes learning practical and effective. She identifies sales strengths and gaps and implements solutions for improving sales performance through specific sales training. She has considerable experience with selling and the sales process having spent over 20 years in the oil business. Her customers included Bell Helicopter, Northeast Utilities, Georgetown Steel, Stanley Works, General Tire and other commercial customers. She sold over $9 million of industrial lubricants her last year in the oil business. As a sales catalyst, Maura has designed and developed many highly effective training courses and brings a broad base of experience to her clients and sales consulting. Clients include the Houston Texans, Chevron, Ebby, JCPenney, the New York Press Association and others.