
Explore online selling and wholesale options for beauty and personal care, including distribution choices, wholesale pricing, social media marketing, and planning holiday sales.
Build a consistent online marketing strategy using an editorial calendar, content marketing, influencers and affiliate programs, and social channels like Facebook, Instagram, and Pinterest to engage customers and grow sales.
Launch your beauty business with guidance on foundation, funding, branding, design, marketing, and manufacturing, plus a resource list of over 60 manufacturers, packaging vendors, printers, and distributors, plus one-on-one coaching.
In this course, we’ll cover things like setting your business up online, social media marketing, and choosing a distribution channel for your products. You’ll learn how to plan your editorial calendar so you don’t miss out on holiday sales. We’ll also discuss different wholesale options, how to price your products for wholesale, and what you need to know about trade shows. Whether you plan to sell cosmetics, hair care, or personal care products, this course will provide you with knowledge and resources to help you reach your target market and boost sales. Please note: the information and resources in this course are primarily for the American marketplace.