Sampling Designs in Qualitative and Quantitative Research

Hello dear student,

This course provides a comprehensive and systematically organized introduction to Sampling Methods in both qualitative and quantitative research designs. It is designed to present key concepts in a clear, precise, and academically rigorous manner, enabling you to understand, select, and apply appropriate sampling techniques for research effectively.

Throughout the course, you will explore the following sections:

• Section 1: Course Overview
  A brief introduction to the structure and objectives of the course

• Section 2: Sampling Definitions and Terminology
  Definitions of sampling in qualitative and quantitative research, along with essential terms such as study population, sample, sample size, sampling strategy, sampling unit, sampling frame, and sample statistics

• Section 3: Types of Sampling
  Overview of probability (random) and non-probability (non-random) sampling designs

• Section 4: Quota Sampling
  Definitions, practical examples, advantages, and disadvantages

• Section 5: Accidental Sampling
  Definitions, practical examples, advantages, and disadvantages

• Section 6: Judgmental/Purposive Sampling
  Definitions, practical examples, advantages, and disadvantages

• Section 7: Expert Sampling
  Definitions, practical examples, advantages, and disadvantages

The course emphasizes both theoretical knowledge and practical application, providing examples and exercises to help you select and implement appropriate sampling methods in research.

This course is ideal for students, researchers, and professionals seeking a rigorous, structured, and practical foundation in sampling methodology for academic or applied research purposes.

Looking forward to seeing you in the course.