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Salon Marketing 101-Digital Marketing Introduction
Rating: 4.3 out of 5(29 ratings)
2,401 students

Salon Marketing 101-Digital Marketing Introduction

Boost your business to the next level with this introduction to salon marketing hacks + social media maximisers!
Created byAndrew McGrath
Last updated 8/2017
English

What you'll learn

  • Understand the basics of digital marketing
  • Discover WHO your target audience is
  • Understand the basics of social media platforms
  • Create exciting social media content
  • Learn HOW to email market & Hacks for gathering email addresses
  • How to gain honest, quality client feedback quickly
  • Cross promote your online channels for more exposure
  • How to:Salon website building features & hacks
  • Understand Google algorithm & How to get your website ranked well
  • Create your first email marketing newsletter!
  • How and WHY you should have an online salon store

Course content

5 sections • 23 lectures • 1h 38m total length

  • Course Introduction0:43

    A warm welcome to the Salon Marketing 101: Digital Marketing Introduction course & HOW it can help you to improve your salon business.

  • Frequently Asked Questions (FAQ's)0:56
  • What will I learn in this course?1:02
  • Why is this course specifically for salons?2:05

    Learn why this course was built specifically for your barbershop, spa, hair or beauty salon, or self employed go-getter!

  • Finding your target audience!3:45

    Knowing exactly WHO you are targeting is crucial to triumphant marketing!

  • Share your Target Audience Table to get feedback!0:13

    Complete and then post your Target Audience Table to Facebook!

    Help one other student by giving them feedback! Help others first and they will return the favour.

  • Target Audience Quiz

Requirements

  • You should be eager to better yourself and your salon!

Description

Are you wanting more traffic to your salons website? More clients through your doors and a well known salon reputation?This is your first step to becoming a salon marketing pro, so... Congratulations! You are at the right place to start!

Salon Marketing 101 - Digital Marketing Introduction

In this course I will teach you how to harness the power of your online presence to drive clients into your salon.We will look at Facebook, Instagram and Youtube as channels to build a brand for your salon.The modern world moves quick, gone are the days of flyer distribution and an advert in the local newspaper, no, look around, everyone is glued to their phone and this course will allow you capture their attention.

Together in this course we will create beautiful,exciting & captivating content you can use for your social media. I will assist you to how to identify your target audience and how to build a community for your salon to grow your audience.

Welcome on-board!

Who this course is for:

  • You should have a business need for digital marketing - either as someone who is self employed or within an organisation

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