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SALESmanago: Automation Processes

Replace standard communication via isolated channels with personalized, omni-channel Marketing Automation campaigns.
Free tutorial
Rating: 4.7 out of 5 (117 ratings)
889 students
58min of on-demand video
English

Definition of marketing automation and processes,
How to create an automation rule,
How to create a workflow,
Good practices and examples of automated campaigns,
How to use Website Automation Rule,
About Automation Processes Dashboard.

Requirements

  • Customer Data Platform

Description

SALESmanago is the only no-code, AI-driven CDXP (all in One Customer Data Platform & Customer Experience Platform) used by 2,000+ midmarket and large enterprises such as Starbucks, Vodafone, Lacoste, New Balance, Victoria’s Secret, and many other global brands spread throughout 50 countries. The Financial Times ranks SALESmanago as the fastest growing marketing automation platform in Europe.

SALESmanago is harnessing the full power of first-party and zero-party data, combining advanced analytics and AI Hyperpersonalization to deliver highly configurable personalized experiences across a comprehensive range of natively built and integrated marketing execution channels.

SALESmanago is based in Cracow, Poland, and employs 300 highly experienced consultants, data scientists and engineers.

SALESmanago works internationally via an extensive network of over 1,000 reselling partners. Marketing Automation is based on automation rules and processes. Using these rules you can automatically define actions based on contacts’ online behaviour or modifications to their customer profiles. In SALESmanago we have the possibility to execute simple actions such as triggering alerts as well as creating complex marketing campaigns through workflows.

Complete this lesson to discover how to save time and improve KPIs, by focusing on key strategic processes, execute real omnichannel communication processes, optimizing the lead nurturing and educational cycle, and design processes to maximize customer value and retention.

In the videos, you will be introduced to:

  • Automation rules Workflows (NP)

  • Website automation rules

  • Automation Processes Dashboard Uses of automation processes in marketing campaigns.

Who this course is for:

  • SALESmanago customers
  • SALESmanago employees

Instructor

SALESmanago CDP & Marketing Automation
  • 4.3 Instructor Rating
  • 1,010 Reviews
  • 3,221 Students
  • 11 Courses

SALESmanago is the only no-code, AI-driven CDXP (all in One Customer Data Platform & Customer Experience Platform) used by 2000+ midmarket and large Enterprises in 50 countries including Starbucks, Vodafone, Lacoste, New Balance, Victoria’s Secret, and many other global brands. Financial Times ranks SALESmanago as the fastest growing marketing automation platform in Europe.

SALESmanago is harnessing the full power of first- and zero-party data, combining advanced analytics and AI Hyperpersonalization to deliver highly configurable personalized experiences, across a comprehensive range of natively built and integrated marketing execution channels.

The company is based in Kraków, Poland, and employs 300 highly experienced consultants, data scientists, and engineers. SALESmanago works internationally via an extensive network of over 1000 reselling partners.

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