Salesforce Certified Data 360 Consultant Exam Prep

Salesforce Certified Data 360 Consultant

About the Salesforce Certified Data 360 Consultant Credential

The Salesforce Certified Data 360 Consultant credential validates your knowledge of implementing, configuring, and advising on Salesforce Data 360 solutions for real business requirements.

Formerly known as the Salesforce Certified Data Cloud Consultant, this certification focuses on how organizations connect, harmonize, unify, analyze, and activate customer data across Salesforce and other enterprise systems.

The certification covers important Salesforce Data 360 skills including data ingestion, data transformation, data modeling, Identity Resolution, unified customer profiles, segmentation, activations, Zero-Copy data access, governance, analytics, Salesforce Flow, predictive AI, and generative AI.

This course helps you prepare for the Salesforce Certified Data 360 Consultant exam while strengthening your understanding of how Data 360 capabilities work together across the customer data lifecycle.

Who Should Take This Certification?

The Salesforce Data 360 Consultant certification is suitable for professionals who work with customer data, Salesforce solutions, enterprise data platforms, analytics, integration, or solution strategy.

Typical candidates include:

• Salesforce Consultants implementing Data 360 solutions for customer requirements

• Salesforce Administrators supporting Data 360 configuration, access, governance, and platform operations

• Solution Architects planning scalable customer data and cross-cloud Salesforce solutions

• Business Analysts translating customer requirements into Data 360 use cases

• Data and Integration Specialists working with ingestion, transformation, modeling, and data sharing

• Data Strategists supporting enterprise customer data initiatives

• Technical Marketing Professionals working with segmentation, personalization, and activation

• Presales and Solutioning Professionals positioning Data 360 capabilities for customers

• DevOps Professionals supporting Data 360 development lifecycle activities

• Candidates preparing for the Salesforce Certified Data 360 Consultant exam

No previous Salesforce certification is required. Experience with Salesforce CRM, data management, customer data platforms, analytics, or data modeling can be helpful when preparing for the exam.

Why Pursue the Salesforce Data 360 Consultant Certification?

Modern organizations often store customer information across CRM systems, marketing platforms, applications, data warehouses, websites, and external platforms.

Salesforce Data 360 helps bring this information together so organizations can build trusted customer profiles and use unified data across sales, service, marketing, analytics, automation, and AI.

Earning the Salesforce Certified Data 360 Consultant credential demonstrates your understanding of how to:

• Position Data 360 for customer business requirements

• Connect and ingest data from multiple sources

• Transform and harmonize customer information

• Model data for downstream use

• Apply Identity Resolution

• Build unified customer profiles

• Create insights from customer data

• Build and manage audience segments

• Publish and use Data 360 activations

• Apply data governance principles

• Work with Zero-Copy data access

• Use Data 360 information across Salesforce

• Support predictive and generative AI use cases

The certification can be valuable for professionals building careers around Salesforce Data 360, customer data platforms, data architecture, CRM consulting, analytics, personalization, and AI-powered Salesforce solutions.

Salesforce Certified Data 360 Consultant Exam Overview

• Certification: Salesforce Certified Data 360 Consultant

• Former Name: Salesforce Certified Data Cloud Consultant

• Questions: 60 multiple-choice questions plus up to 5 unscored questions

• Time Limit: 105 minutes

• Passing Score: 70%

• Exam Version: Spring ’26

• Registration Fee: US$200 plus applicable taxes

• Retake Fee: US$100 plus applicable taxes

• Delivery: Proctored online or onsite at a testing center

• Reference Materials: Not permitted during the exam

• Prerequisite: None

Additional unscored questions may appear during the exam for evaluation purposes and do not affect the final exam result.

Salesforce Data 360 Consultant Exam Outline

Solution Positioning – 14%

This domain focuses on understanding the purpose, terminology, and business value of Salesforce Data 360.

Key topics include:

• Data 360 terminology and business value

• Initial Data 360 use cases

• Data ethics and governance

• The foundational role of Data 360 in predictive AI and generative AI

Data 360 Setup and Administration – 13%

This section covers the administrative foundation required to configure and support Data 360.

Key topics include:

• Data 360 permissions and permission sets

• Organization-wide settings

• Data governance requirements

• Data 360 development lifecycle considerations

• Tools for diagnosing and troubleshooting common platform issues

Data Source Connection and Ingestion – 18%

This domain focuses on how data is connected, transformed, and ingested into Salesforce Data 360.

Key topics include:

• Connecting varied enterprise data sources

• Data ingestion processes and considerations

• Data transformation capabilities

• Batch and streaming data scenarios

• Data collaboration capabilities

• Zero-Copy data access and sharing

Harmonization and Unification – 17%

This section focuses on turning data from different sources into consistent and unified customer information.

Key topics include:

• Data modeling in Data 360

• Data harmonization

• Unification processes

• Data Model Objects

• Identity Resolution

• Match and reconciliation concepts

• Unified customer profiles

Data Enhancements, Sharing, and Analysis – 18%

This domain focuses on enriching, sharing, analyzing, and using unified customer information.

Key topics include:

• Enhancing unified customer data

• Building insights from Data 360 information

• Calculated insights

• Referencing Data 360 data from other systems

• Reports and dashboards

• Predictive AI capabilities

• Generative AI use cases powered by Data 360

Data Activations and Utilization – 20%

This is the largest section of the exam and focuses on turning unified data into business actions.

Key topics include:

• Segmentation concepts and use cases

• Creating and managing segments

• Publishing Data 360 activations

• Activation destinations and downstream usage

• Acting on unified customer data

• Using Data 360 with Salesforce Flow

• Applying customer data to personalization and engagement scenarios

Key Skills Covered

Throughout this course, you will build knowledge across major Salesforce Data 360 Consultant exam topics, including:

• Salesforce Data 360 architecture and terminology

• Data 360 business use cases

• Data governance and ethics

• Permissions and administration

• Data source connections

• Data ingestion and transformation

• Data modeling and harmonization

• Identity Resolution and unification

• Unified customer profiles

• Zero-Copy data access

• Calculated insights

• Reports and analytics

• Customer segmentation

• Activation workflows

• Salesforce Flow integration

• Predictive AI

• Generative AI

• Common Data 360 troubleshooting scenarios

How This Course Helps You Prepare

This course provides structured preparation around the current Salesforce Certified Data 360 Consultant exam objectives while connecting certification topics to practical implementation scenarios.

You will work with situations involving choosing suitable ingestion approaches, understanding data models, evaluating Identity Resolution requirements, building customer segments, selecting activation strategies, applying governance requirements, and using Data 360 information across Salesforce.

The goal is to help you understand why a particular Salesforce Data 360 capability fits a business requirement, rather than relying on memorization of terminology.

Prepare for the Salesforce Data 360 Consultant Certification

Whether you are preparing for the current Salesforce Certified Data 360 Consultant exam, transitioning from the former Salesforce Data Cloud Consultant certification, or expanding your knowledge of Salesforce customer data solutions, this course provides focused coverage of the skills included in the credential.

Build your knowledge across Data 360 setup, ingestion, harmonization, Identity Resolution, unified profiles, segmentation, activation, Zero-Copy, analytics, governance, Salesforce Flow, and AI while preparing for scenario-based certification questions.