
Welcome to the course, here's an introduction to what we'll be covering over the next few hours on sales skills.
In this lecture, students to understand selling is not being a 'pushy salesman' but able to communicate so effectively that help people discover that they want a need that you have.
This lecture will help people get answer to why we always need a sales presentation irrespective of what we are selling.
In this lecture, students will understand the role of our buyer's brain when we sell them something and use it to maximize your sales.
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We have 3 ingredients of selling which are sales presentation, delivery and marketing. If any one of these are missing would not help your sales.
In this lecture students will learn sales delivery techniques part -I covering few techniques.
In this lecture remaining delivery techniques -II will be covered.
There are few advanced sales strategies to persuade the mass during selling your product. In this lecture we will be covering few of those sales mass persuasion strategies.
In this lecture the next few strategies of mass persuasion are covered.
In this lecture the remaining 3 strategies are discussed.
There are 5 important components of selling. In this lecture students will learn which are those components.
In this lecture, the first element "an opening" has been explained in detail. Why it is important and which strategies to be designed around this element to make it an effective start of your sales pitch.
In this lecture, the second element which is your story has been discussed.
When we were children our parents told us story in order to make concepts or lessons clear to us because story helps connect. Similarly, your personal story will help you emotionally connect with your prospects.
So, the 5 senses that has to be included and it's effect has been explained to students.
In this lecture, the third element "your offer" has been discussed.
Students will learn why should we tell about the offer we have in hand to our prospects at an early stage and why shouldn't we delay it towards the end to tell them about our product or offer.
In this lecture the fourth element "Body of presentation" has been explained on how this should be structured.
Breaking down in simple steps on what you have to offer helps audience grasp it quickly. It brings the clarity about product's features and how it can benefit them in offering solution to their problem.
The other strategies like be ready with testimonials for any objections get raised and keep audience engaged and re-engaged even after seventh minute has been discussed as well.
In this lecture the final element which is concluding part of your sales presentation "The close" has been discussed.
Your entire presentation result will unfold as you transition to this element. You could actually see people getting up and going to back of room and signing up or register on your online webinars.
Talks end and action begins here, so what has to be done during this element has been explained in this lecture.
Knowing your audience is a crucial thing, the DISC Personality system categorizes the people into different personality types which we will understand during this lecture.
After understanding DISC System, how you incorporate them into your sales presentation is discussed in this lecture.
In this lecture, different ways to motivate different personalities are talked about which will help increase your sales.
To increase your sales, its also important to have an irresistible offer in place. This lecture discusses the 9 components to create a offer that no on can refuse and even if they do there will be very little percentage.
There are materials that everybody includes in their offer for sales. This lecture will categorize and talk about what all materials are must to make an offer look irresistible and your prospect will show interest and ultimately this will result in increase of your sales.
While creating an offer, you need to keep 3 important points in mind which is discussed in this lecture. Considering this during your offer creation will have huge impact in your sales.
Giving your presentation is all about talking and communication. Understanding the art of communication specially non-verbal helps you create impact on your potential customers and ultimately help you increase sales. Those non-verbal body language techniques are discussed in this lecture.
This lecture will make students understand the choices a prospect has. Then identifying customer's needs is the biggest thing that every salesperson should be very clear about and if you identify 5-6 needs, that will mostly cover 80% of your customer's needs. So, those 5-6 wants will be discussed in this lecture.
Updated in Aug 2022
Making a sale is not just about talking to your prospects doing blah blah blah and getting money out of their pocket. That’s not a sale.
The sale is a blend of many things, your converting sales presentation, powerful delivery of your message, using persuasion, getting the product planted in your prospect’s mind, knowing your audience, their different personalities and how to deal with it, controlling the conversation, asking the right questions and identifying the pain points of your prospects and then how you craft your offer that is irresistible and makes people take fast action, which all has the ultimate effect on your close and thus the sale.
Closing sounds like stopping but we are here to initiate a relationship, a long-lasting one.
Getting a customer is not an end but the beginning of a relationship. To increase sales you need to learn and work on every aspect that the sale is associated with and that’s what I’m going to take you through in this course.
You’ll learn –
1) Powerful delivery techniques
2) Mass persuasion strategies
3) How to craft a sales presentation that converts?
4) Knowing your audience- The DISC personality system and how to deal with it.
5) How to create an irresistible offer?
6) What all materials are to be included in your offer to make it a hot offer that no one can refuse?
Always be an Encore, under promise and overdeliver. You are in the business of serving people not selling, and you are an entertainer, not a teacher.
This complete sales course with strategies that work in today’s generation of 2021- 2022, will not only help skyrocket your sales but also teach you how to influence people and touch their lives and contribute your share to make the world a better place.