SaaS Masterclass | SaaS Business Model explained

Step by step breakdown of the SaaS business model | Discover the top SaaS metrics and Marketing strategies for your SaaS
Rating: 4.2 out of 5 (29 ratings)
4,751 students
English [Auto]

Learn the differences between a B2C SaaS and B2B SaaS
Learn the differences between a Vertical SaaS and Horizontal SaaS
Learn the top SaaS business metrics to grow a SaaS Profitably with a high LTV
Learn the top SaaS Marketing strategies to promote your SaaS with a low CAC


  • No prior experience or skill required for taking this online course.


Software as a Service, also know as SaaS, is a cloud-based service where instead of downloading software your desktop PC or business network to run and update, you instead access an application via an internet browser. The software application could be anything from office software to unified communications among a wide range of other business apps that are available.

This offers a variety of advantages and disadvantages. Key advantages of SaaS includes accessibility, compatibility, and operational management. Additionally, SaaS models offer lower upfront costs than traditional software download and installation, making them more available to a wider range of businesses, making it easier for smaller companies to disrupt existing markets while empowering suppliers.

The major disadvantage of SaaS applications is that they ordinarily require an internet connection to function. However, the increasing wide availability of broadband deals and high-speed phone networks such as 5G makes this less of an issue. Additionally, some SaaS applications have an offline mode that allows basic functionality.

There is no question, the SaaS industry is growing globally and across platforms.

  • 38% of companies say that they are running almost completely on SaaS.

  • 73% of businesses plan to make all their systems SaaS by 2020.

  • Based on projections by Blissfully, SaaS spending across companies of all sizes will double by 2020.

  • 86% of businesses that use SaaS significantly experience relatively higher employee engagement.

  • North America is the most mature SaaS market in terms of adoption

Who this course is for:

  • SaaS Business
  • SaaS entrepreneurs
  • SaaS Marketing Experts
  • SaaS Online Marketers
  • Home Business owners

Course content

3 sections11 lectures55m total length
  • Saas Masterclass introuduction
  • What is a Saas business? Software as a service explained
  • The Pros and Cons of a Saas business model
  • B2B Saas Vs B2C Saas
  • Vertical Saas vs Horizontal Saas


Marketing coach
Alessio Lorandi
  • 4.4 Instructor Rating
  • 194 Reviews
  • 13,639 Students
  • 17 Courses

Hey everybody, I'm Alessio, I'm a GT3 racing driver and former karting World Champion. I'm also a sleep coach, helping people all over the world improve their sleep habits and quality of sleep through some very interesting training such as meditation techniques, relaxation and breathing techniques and many more!

I'm actually a sleep hacker, therefore my aim is to help you hack your sleep to achieve your fullest potential in your daily life!