Revenue management for restaurants
What you'll learn
- Understanding the importance of revenue management
- What is revenue management
- How to control duration time
- How to control arrival time of guests
- Applying restrictions to reservations
- Learn the importance of forecasting
- Wait line management
- Pricing strategies and when to apply
- Hot revenue management
- The importance of RevPASH
- Optimizing table and seating mix
- Understanding the importance of the service cycle
- How to manipulate the service cycle
- Why and when seat turnover is important
- Understading and setting up a loading chart
- Basic understanding of restaurants
- Basic understanding of math
- Basic understanding of spreadsheets
This course 'Revenue management for restaurants' is based towards students who are somewhat new to the restaurant industry or small business owners who want to learn more about revenue management for their restaurant.
Revenue management is an important strategy to apply to increase or maximize profits. While setting up a revenue system is not an easy task, it is important to have such a system in place. In this course we will discuss some elements and how to incorporate these into a system to increase revenue for your restaurant.
If you have little to no experience when it comes to revenue management this course will help you understand what it is and how a revenue system contributes to your business. In this course we will try to break a complex strategy down into smaller more easy to understand parts, so you can start implementing these in your restaurant.
Together we will discuss all the basics of revenue management and go over some of the steps needed to set up a simple system. By the end of this course you will have a solid foundation and basic understanding of, what revenue management is, why it is important to have such a system in place and what elements are involved in performing revenue management.
When you've finished this course you'll understand concepts like, time duration control, price level criteria and factors, how market segmentation plays a big role and how waiting line management is important for your revenue. You'll be able to calculate displacement costs and set up a load chart for your restaurant. Besides that you'll be able to calculate the table and seating mix to optimize seating your customers.
Who this course is for:
- Restaurant owners
- Hotel owners
- Revenue managers
- Beginner restaurant managers
- Restaurant managers
My name is Jeroen (Jay-rone).
Who am I and what is it that I do?
I have diplomas in business management, hospitality management and business administration. I'm also a certified personal trainer and nutrition coach.
After starting my career in the hospitality industry I moved on into the retail- and fitness industry. From there on I started a catering- and a fitness company. When I'm not coaching clients in the fitness studio you can find me in front of the classroom.
I've been a teacher for over 10+ years. I teach hotel-, business-, business administration- and restaurant management at college. Besides the business side of teaching I also educate new personal trainers and nutrition coaches.
I have quite a few fields I'm interested and passionate about.
And now I hope to teach and inspire you as well via the online way of teaching.
Enjoy the courses!