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Retail Manager & Store Manager: P&L, KPIs, AI, 50+ Tools
New
100 students
Retail Manager & Store Manager: P&L, KPIs, AI, 50+ Tools
Run the shop by numbers: operations management, labor scheduling, inventory replenishment, loss prevention and hiring
Last updated 11/2026
English
What you'll learn
- Take away 50+ tools in 20 downloadable resources: 10 lecture presentations plus 10 working HTML files with a ready example store
- Get our top working files: Store P&L Builder, Shift Schedule Planner, Shrink Audit and AI Store Assistant
- Build your store P&L from sales to contribution, find the line where you trail the chain and price 1 point in dollars
- Schedule floor hours to hourly traffic and move idle weekday hours into the peaks without adding a single hour
- Learn with Mike: 1,800,000+ course enrollments, 170,000 students and about 200 books on Amazon
- Read a daily KPI board: traffic, conversion, average ticket, UPT and sales per labor hour, by day and by hour
- Set safety stock and reorder points in case packs, catch phantom stock and sort SKUs by sell-through and margin
- Split shrink into known and unknown loss, map six risks and send a 30-day loss prevention plan with owners
- Hire with a hiring need, a role profile and a structured interview card, then plan a new hire's first 7 days
- Run a 10-minute huddle, shelf coaching, complaint recovery and a store walk, and rehearse talks in AI role-plays
Explore related topics
Course content
5 sections • 11 lectures • 7h 48m total length
Requirements
- No retail theory needed: you already run a shift, open or close a store and read a daily sales report
- A computer with a web browser: every tool is one HTML file that opens offline, nothing to install
- Your store's numbers for one recent period help, but each tool opens with a fictional example store
- Optional: a Claude, ChatGPT or Gemini account to run the AI prompts and role-plays from lessons 7, 8 and 10
Description
This course contains the use of artificial intelligence
Out of a $40 basket, the store in this course keeps $3.66.
The store manager who knows which line ate the rest gets the next store.
Most store managers run the floor, not the numbers. The P&L arrives from head office ready-made, the schedule is cut by 10% in an email, shelves look full while the system says otherwise, and a shrink figure appears once a year with nobody able to explain it. You answer for a result you were never shown how to take apart.
This course gives you the other half of the job. You step into a simulation: a chain of 40 home-goods stores, your own Store 17, and a district manager who writes every Monday. Each lesson starts with her email and ends with a file you send back by Friday. Then you open the same file for your own store.
What changes after the course
- You read your P&L like a lab log. Every line as a share of sales, the gap to the chain average as a bridge, and the dollar value of one point for each line.
- You schedule hours to traffic. The same budget, moved from empty Tuesday mornings into Saturday peaks.
- You order by reorder point, not by eye. Phantom stock, dead stock and empty shelves become numbers you can act on.
- You turn shrink into a 30-day plan instead of a yearly surprise.
- You hire, coach and handle complaints with scripts you can rehearse with an AI role-play before the real conversation.
- You hand weekly routines to AI and check the result in minutes.
Who teaches it
Mike has 1,800,000+ course enrollments and 170,000 students, about 200 books on Amazon, and the PHRi, SHRM-CP and HCI sHRBP certifications. He built the HR system of the unicorn Preply and worked at Wargaming and other fast-growing companies. The people side of this course, from hiring to hard conversations, comes from that practice; the store numbers come from public company reports and retail research, and every source is named on the slide.
How the course moves
First you take the store apart by numbers: the P&L, the daily KPI board, labor hours and inventory. Then you work on people: shrink as behavior, hiring for the season and leading on the floor. Finally you work on the customer and the routine: service recovery, the store walk and an AI assistant for the week.
What's included
- 10 interactive HTML tools, one per lesson, with an example store and a blank mode for yours.
- PDF of every lesson deck to keep on your desk.
- Practical assignments on your own store, one action per lesson.
- Lifetime access to all materials.
- Active instructor support in Q&A.
- Certificate of Completion.
- A section with additional courses, tools and resources.
Every month without these numbers is a month your district manager reads them for you. Other managers in your chain are already learning to defend their stores with data.
Enroll now and start your first lesson today.
Who this course is for:
- Store managers who answer for the numbers and want working files for P&L, KPIs, scheduling and stock
- Assistant store managers and key holders getting ready for their first store
- Retail managers and shop managers in chains of 5 to 500 stores
- District managers with 5–15 stores who need one method and one set of tools for every store
- Department and floor supervisors who schedule shifts, coach associates and handle complaints
- Retail operations and HR people who train store managers and want ready tools for them