
Recognize the fun in recruitment and treat it as a game with the right attitude. Insiders of the job market influence outcomes; a stoic perspective helps turn setbacks into opportunities.
Know your region by mapping job locations to candidates' homes, assess transit viability, and plan routes to ensure feasible commutes, while preventing Murphy's Law from derailing placements.
Hire interns with a proven process and google form exercises to identify go-getters. Automate follow ups via email and CRM tools to save time and close candidates.
Choose relationships selectively, building strategic connections with candidates most likely to yield prospects. Invest time to master your craft, protect your time, and front-load effort to optimize recruiting results.
Refine every detail of the recruitment and business development process to make applying easy, sometimes hard, and create an air-tight, consistent candidate experience that clearly influences outcomes.
Calibrate candidate marketing by making the application easy during high-volume recruitment, testing applicant experience, and removing barriers, while applying stricter hoops for interns or very specific roles.
Create consistent clarity for candidates by educating them from the start, delivering brutally clear, visually pleasing confirmation emails, and hand-holding them through the process with job orders.
Learn how to attract passive candidates through effective email campaigns, tailored email blasts, and social media, including LinkedIn optimization and SEO for job ads, to build a robust recruiting pipeline.
Discover how to craft powerful recruiting emails with clear, concise language and well-structured sections. Include social proof, job details, and action requests to boost referrals and responses.
Explore six sourcing steps, including newsletters, snail mail, blogging, stocking, tracking everything, and a candidate rating system. Use weekly email newsletters to showcase talent with anonymised blurbs and industry insights.
Use blogging to drive site traffic by targeting keywords and providing job-search and candidate-sourcing information, with embedded links to convert prospects; stock the pipeline year-round to maintain steady recruitment.
Command respect from candidates by mastering body language, involving colleagues in screening, and delivering remote interviewing to demonstrate integration with client companies.
Learn information mining to generate leads from references, resumes, and interviews. Master five steps: references, turning references into new business, resume mining, interview mining, and probing questions to unlock referrals.
Identify conditions ripe for change and uncover solid reasons candidates seek work, guiding the recruiter as the manager of change in the economy.
Learn a follow-up method to stay aligned with candidates amid shifting circumstances, gather key updates, pre-close on compensation, and secure placements with a clear offer strategy.
Develop an authentic, proactive sales approach for recruiting and business development by leading with genuine communication and proactive groundwork. Gauge candidate interest with tests and hoops to uncover opportunities.
Master advanced candidate closing with step-by-step closes, pull away tactics, empathize, and balance of power through de-briefs, while avoiding immediate offers and following routine scripts.
Empathize with candidates to gauge change tolerance, anticipate rapid transitions, and use home life insight to prepare them for change while setting expectations tactfully.
Learn to anticipate job offer objections and test candidate interest through structured de-briefs, guiding conversations on interview outcomes and offer terms to prevent last-minute failures.
Get ready to rack up more client billings than you ever thought possible.
The strategies in this course are by far the #1 reason for my success in the last 5 years.
In that time period, I have gone from new grad entry level recruiter, to staffing & recruitment business owner, to serial entrepreneur, to now having sold my staffing & recruiting business just 2 years after its founding and after 5 total years in the business.
How did I do it?
I became a sponge and soaked absolutely everything up.
I was mentored by some of the best in the business and I very quickly became a hybrid version of my mentors. The owner of the first firm I worked at told me that I am like a sponge-- I soak up and use everything that anyone ever tells me.
Little did he know, that was just the beginning.
I have taken those best practices and cutting edge strategies and have since added my own twist. Actually-- much more than just a twist. The content of this course is the result of staffing and recruiting sales innovation, trial and error, experimentation, long hours and extremely motivating 'Why Power' (ie: supporting my family of 6).
A breakdown of my 5 year journey: