Recruitment As A Part of Your Corporate Brand

Why you need to start viewing your recruitment process as a part of your corporate brand?
Rating: 3.3 out of 5 (169 ratings)
2,821 students
The course outlines the modern trends in recruitment.
The course starts to explore the innovative roadmaps and strategies in implementing the best recruiting practices.
The course explores the topic of failure of sales approach in modern recruitment.


  • Understanding of primarily recruitment principles and practices.


This mini course is designed for the organization leaders: owners, managers, team leads, in order to review the modern trends in recruitment and to see why the sales approach in recruitment is not as effective as it used to be. The course starts the exploration of alternative ways and new approaches in recruitment. It is an introductory part to the more in-depth second course Optimizing Your Recruitment Process.

Who this course is for:

  • This mini course is designed for the organization leaders: owners, managers, team leads.

Course content

1 section5 lectures33m total length
  • Sales Approach in Recruitment
  • Recruitment As A Service
  • Branding Recruitment
  • How To Optimize Your Recruitment Process
  • Evaluate and Optimize Your Recruitment Process


Premium Teacher
Irina Kobzieva
  • 4.0 Instructor Rating
  • 342 Reviews
  • 9,318 Students
  • 4 Courses

Irina is a holder of Master's Degree in Linguistics and Teaching and a professional IT Recruiter.  Her diverse portfolio of clients includes Fortune  500 companies in such industries as IT, entertainment, travel,  aviation etc. She aims to develop new approaches in teaching and professional training, allowing anyone to put their foot in any professional door with zero experience in the particular field of study or industry!