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Recruitment As A Part of Your Corporate Brand
Rating: 4.3 out of 5(239 ratings)
4,352 students

Recruitment As A Part of Your Corporate Brand

Why you need to start viewing your recruitment process as a part of your corporate brand?
Created byIrina Kobzieva
Last updated 1/2019
English

What you'll learn

  • The course outlines the modern trends in recruitment.
  • The course starts to explore the innovative roadmaps and strategies in implementing the best recruiting practices.
  • The course explores the topic of failure of sales approach in modern recruitment.

Course content

1 section • 5 lectures • 33m total length

  • Sales Approach in Recruitment5:54

    Explore the viability of a sales-based recruitment approach in building a corporate brand, and discover effective strategies amid global talent shortages and empowered candidates.

  • Recruitment As A Service6:52

    Recruitment as a service creates a mutually beneficial, transparent process for employers and talent, emphasizing mutual trust and access to resources for informed decisions.

  • Branding Recruitment8:13

    Recruitment acts as a pillar of your corporate brand and culture, shaping first impressions. Align recruitment signals with actual culture to influence candidate decisions.

  • How To Optimize Your Recruitment Process6:58

    Optimize your recruitment as a continuous strategy that aligns with business goals and market changes, reinforcing your corporate brand by attracting the right people for mutual success.

  • Evaluate and Optimize Your Recruitment Process5:57

    Evaluate and optimize your recruitment process by starting with why the company appeals to top talent, then address how and what actions to take, aligning with your corporate brand.

Requirements

  • Understanding of primarily recruitment principles and practices.

Description

This mini course is designed for the organization leaders: owners, managers, team leads, in order to review the modern trends in recruitment and to see why the sales approach in recruitment is not as effective as it used to be. The course starts the exploration of alternative ways and new approaches in recruitment. It is an introductory part to the more in-depth second course Optimizing Your Recruitment Process.

Who this course is for:

  • This mini course is designed for the organization leaders: owners, managers, team leads.

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