Name: Radio Promotion: How To Get a Song On The Radio
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Created byChristopher Greenwood

Last updated 3/2016

English

What you'll learn

How To Write a Song For Radio
Hire a Radio Promoter
How To Get a Song Played On The Radio

Course content

4 sections • 21 lectures • 1h 29m total length

Why Radio Works!4:09
Radio still works despite the myth that no one listens to radio anymore. The truth is radio is the #1 marketing tool record labels still use to sell millions of records.
My Story Of Success & Failure With Radio Promotion7:40
My Story of success and failure at radio.
Proof: Billboard Charts1:00
This clip is from the billboard charts in Canada when I had my first mainstream hit with the song Every Time You Run
What is Payola5:22
Payola is defined as labels or independent radio promoters paying or bribing radio stations to play songs on their station.
How Much Does It Cost To Get a Song On The Radio9:51
1) Hire a Radio Promoter (they call them indies)

2) Sign with a record label and either they use there in house staff or hire independent promoters.
How To Get On College Radio & Is It Worth The Money?4:11
College radio is an important piece of any indie marketing campaign. The company I used and recommend is called http://www.tinderbox.com
How To Find a Good Radio Promoter, Plugger9:11
In this lecture I tell you how to find a great radio promoter, plugger or tracker to help get your song played on the radio.
Radio Liners1:51
When you start getting your songs on the radio you will be asked to record radio liners for stations.

How Long Does Your Song Have To Be For Radio To Play It5:09
Looking at the statistics and radio charts most radio songs are 3 to 3:45. There are anomalies that are up to 4 minutes long but that is not common.
Why There Is a Radio Edit4:28
Editing your song for radio is all part of the game in getting your song played. Do whatever it takes even if you have to do a special version for specific radio stations.
Mixing & Mastering Your Song For Radio2:07
You should make sure your song is mixed and mastered before you send it to a radio promoter.
Performing Live At Radio Stations3:16
Performing at radio stations is a great way to build relationships with program directors.
How To Conduct Yourself In a Radio Interivew3:03
It's important to prepare yourself for radio interviews so that they go smooth and you build the relationship further.

Is Radio Dying & What Can We Do To Prepare For The Future3:54
Radio is not always going to be the #1 way to sell records.. The internet will eventually take over. It's not a matter of if but when. Mass appeal radio, saturation radio play, is still the single most powerful connective roadway for an artist to fans… Mass appeal radio is still the one last barrier that has to be broken down… It’s a very symbiotic relationship between the major music companies and the major radio stations. Once that link is broken, then I think the game is over, then I think the Internet reality, the ability to do all of the pieces of the puzzle, to get from an unknown artist to someone who can sell serious numbers of recordings, that’s when I think that game will be in a whole new dimension."

–Al Teller
Alternatives To Radio Promotion.. What If I Don't Want To Get On The Radio5:01
There are huge opportunities outside of radio promotion to get your music in front of new fans. YouTube Ads, Facebook Ads, Touring & TV/Film Placements
Guerilla Marketing Tactics To Radio Promotion4:53
You have to be willing to do what others won't so you can results others can't get.
How Hard Is It To Get On The Radio: Understanding The Competition4:05
The competition is thick but there is still a huge gap and opportunity for new artists to get played on the radio.
Radio Adds, Add Date & Spins2:58
How many radio adds you got this week determines how many spins you get which impacts your wallet.
How Long Does a Radio Campaign Last For?4:35
Radio campaigns can last anywhere from 2-7 months.
How To Write a Radio Hit Song Cheat Sheet1:00

Requirements

a desire to succeed in the music industry

Description

Last Updated March 16th 2016: Added Lecture - How To Conduct Yourself In An Interview

As the artist Manafest I've sold over 300,000 albums worldwide over 1,000,000 singles and toured over 19 different countries.

I've spent thousands and thousands of dollars promoting my songs to radio with tons of success as well as failure.

Radio is an amazing amplifier and still the #1 way to reach a HUGE amount of people and build a fanbase.

The difference between an artist doing good or doing great is most times dependent on radio.

I encourage my students to have at least 1-3 radio singles per album to promote to radio stations.

I have put this course together for you - to which you have full lifetime access, including all the updates, for free.

I "take you by the hand" and "behind the scenes" and show you everything, explaining it in simple detail with videos and written support lectures.

See exactly why I've been so successful with radio and also learn from my mistakes.

I respond to all my students questions so please take advantage of my experience and post a question in the discussion so I can help further.

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Who this course is for:

Artists
Managers

What you'll learn

Explore related topics

Course content

Why Radio Works & My Story of Failure and Success8 lectures • 43min

Getting Your Song Ready For Radio5 lectures • 18min

Alternatives To Radio Promotion1 lecture • 4min

Bonus Lectures7 lectures • 26min

Requirements

Description

Who this course is for: