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Quora ads 101 - Master the art of advertising on Quora
Rating: 4.3 out of 5(30 ratings)
1,450 students

Quora ads 101 - Master the art of advertising on Quora

Quora ads hacks to boost your web traffic and conversions
Created byAlessio Lorandi
Last updated 8/2021
English
English [Auto],

What you'll learn

  • Basics of Quora Ads
  • Quora traffic tactics
  • Quora 101
  • Quora marketing step by step

Course content

2 sections • 7 lectures • 43m total length

  • Introducution to quora ads0:23

    Explore what Quora is and why it's valuable for advertising. Learn to create your first Quora ad and optimize it to reduce cost per click to eight cents.

  • Quora stats you should know in 202112:52

    Assess Quora's 2021 stats, including 300 million monthly users and 75 percent mobile traffic. Discover how Quora ads reach a niche, primarily B2B audience with lower cost per click.

  • Brief Quora walkthrough4:00

    Explore the Quora ads platform through a brief walkthrough, from your feed and topics to customized ads, promoted answers, and starting your first Quora ad campaign.

Requirements

  • Be able to know the basics of marketing
  • Be able to understand the basics of advertising

Description

Looking for a new online source of leads and customers? Have you considered advertising on Quora?

Why advertise on Quora?

Quora is unique in that it offers advertisers the ability to build credibility in the eyes of a prospect during the hella important research phase.

Quora is a public forum that showcases questions and answers posted by an active community. Like Reddit, questions and answers are voted as helpful or not by other users. The more users who upvote a question or an answer will have that post showcased more often.

With Quora pulling 200 million unique monthly visitors, now is a good time to investigate its advertising platform. We’ll look to see how Quora’s ad platform is used, and learn about some of its best practice.

Quora ads is a self-serve platform where advertisers can create ads and target active Quora users. This platform enables advertisers to target specific topics and questions on Quora (contextual targeting), as well as create and target audiences based on pixel data (behavioral targeting). Advertisers can create text or image-based ads.

Unlike other advertising platforms, Quora lets you place ad copy between posts in a relatable way, while targeting potential customers.

You can launch the ads in minutes!

Who this course is for:

  • Beginner digital marketers

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