Quickly Create YouTube Marketing Videos
What you'll learn
- This course teaches you how to quickly create short, focused YouTube marketing videos aimed at your target audience, and that will compel them to take action.
Requirements
- You should have a minimal technical expertise. You'll need to be comfortable with using a webcam and microphone. If you can do a Skype call, then you can probably do this course.
Description
Learn to create YouTube marketing videos that people will take action on.
This video course covers planning, production and post-production.
- Planning - learn how to set your goals, and use the HASRA formula to plan & write your script.
- Production - learn the best (and affordable!) equipment to get, and how to use Google Hangouts for quickly creating great videos.
- Post-production - learn how to edit and optimize the videos to pull in your target audience.
Who this course is for:
- This course is for consultants, professionals, experts, authors, coaches, and others who have an expertise they can share, and who want to leverage that knowledge into "teaching videos that will attract prospects.
Instructor
- 4.2 Instructor Rating
- 34 Reviews
- 4,914 Students
- 1 Course
Doug Greene is a digital media consultant, "information designer" and award-winning author. His decades of experience in both traditional and digital media enables him to create courses that are focused and practical.
He worked in traditional media for two decades as a writer, editor, photographer and photo editor. His work appeared in the L.A. Times, NY Times, American Cinematographer, Outside and other publications.
He then moved to Silicon Valley and worked in digital media as a webmaster, content developer and information architect. He worked in six start-ups, then at Cisco Systems.
More recently he refocused his efforts on helping small businesses use Google Hangouts and YouTube to easily create marketing videos focused on pulling in prospects and creating long-term customer relationships.