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Psychology Of Business 3: Close Sales Deals With Confidence
Rating: 5.0 out of 5(2 ratings)
26 students

Psychology Of Business 3: Close Sales Deals With Confidence

Use Psychological Techniques To Build Genuine Rapport With Customers, Gain Trust, Close More Deals And Meet Targets
Created byExpert Academy
Last updated 3/2025
English

What you'll learn

  • Build rapport with your customers to develop better relationships.
  • Use Harvard’s principled negotiation method to close more deals.
  • Understand buyer behaviour to develop better sales pitches.
  • Become more confident when delivering a pitch so that your customers will trust you more.
  • Appreciate how customers make decisions to develop better presentations.
  • Use sales objections to re-strategise and allow your customers to reconsider your offerings.

Course content

3 sections8 lectures46m total length
  • Building Rapport And Trust In Sales Relationships6:40

    In this introductory lecture, you will discover the essential skills to build strong rapport and trust in sales relationships. You will delve into the art of effective communication, learning to establish connections that go beyond the transactional. Ultimately, we will equip you with practical strategies to create lasting impressions, understand client needs and foster genuine relationships.

    Download and complete the Building Rapport And Trust In Sales Relationships Worksheet.

Requirements

  • No specific requirements.

Description

Would you like to learn how building and maintaining relationships with your customers can make you a better salesperson? Would you like to better understand how appealing to your customers' emotions can help you close more deals? Do you want to learn how to get your clients to reconsider buying your products or services after a sales objection? If so, then this is the course for you!

As a sales professional, using the right strategy to close a deal is essential to making a sale. Despite this, many salespeople fear rejection, stopping them from following up with potential clients. According to research, 40% of salespeople say attempting to close a deal is the most stressful part of the sales process. This shows how crucial it is to make sure your team are confident in their approach to sales!

Over a series of short video-based lectures, you will embark on a transformative learning journey where you'll uncover the secrets to building genuine connections with customers. You will learn the art of establishing rapport to create lasting relationships and gain trust. Additionally, we will dive into Harvard's principled negotiation method, a proven strategy to boost your deal-closing skills. We will help you discover the intricacies of buyer behaviour to craft sales pitches that truly resonate with your audience. Following this, we will boost your confidence to help you become a trusted professional in your customers’ eyes and understand customers’ decision-making process so you can tailor your presentations accordingly for maximum impact. Finally, you will embrace the challenges presented by objections and turn them into opportunities to fine-tune your approach.

By the end of this course, you'll know how to sell the value of your product or service and how they can solve your customers' problems instead of selling the product itself. This Closing Sales Deals With Confidence course is part three of our six-course series, Psychology Of Business. If you're interested in learning more about how to use psychological techniques to improve your revenue and boost your brand, then check out the other courses in the series, as well as our wider catalogue. Enrol now to learn more!

Who this course is for:

  • Salespersons who want to improve their sales techniques and develop a more effective closing style.
  • Marketing professionals who want to learn how to pitch solutions as opposed to products to improve brand loyalty.
  • Entrepreneurs who want to understand how their customers' neural processes help them make purchasing decisions to develop marketing strategies.
  • Leaders who want to help their team close more deals and meet their targets.
  • Executives who want to help their team make more compelling product presentations.