
Learn negotiation and persuasion from real-world experience, using the cheap method—theory, practice, and intuition—to master prospecting, valuing prospects, approaching, and convincing clients.
Identify how to locate potential prospects for B2C and B2B markets through social networks, showrooms, databases, and outreach tactics like emails, referrals, and trade shows such as Canton Fair.
Value prospects by researching markets, actors, and brand DNA, then move from initial contact to a discovery phase to assess fit for a long-term partnership.
This is typically a case study of a real prospection with a prospect in real time, what will be the behavior, the different Technics and strategy to convince the prospect to go further (with a test order). Please watch and then see the detailed explanations of the document in PDF points by points.
How to cover legally: what is a PO and a PI?
Master the three negotiation steps—preparation, action, and follow-up—by building a roadmap of objectives, optimistic/pessimistic/realistic vision, and empathetic anticipation of arguments.
Learn practical negotiation techniques to reassure prospects with credible professionalism, detachment, and clear price discussions. Master body language, archetypes, and ethical adaptation to build win-win outcomes.
Learn how to negotiate margins, set target prices, analyze price breakdowns, and manage finance with deposits, LC, and pro forma and purchase orders to finalize supplier and client contracts.
We will see exactly a practical case study of a simulation based on reality of how to negotiate during the negotiation in China. Please watch and then see the detailed explanations of the document in PDF points by points
Analyze a real negotiation during production and after sales, diagnose delays, and explore options from increased lines to air freight, emphasizing evidence-based, honest dialogue to protect partnerships.
Hello,
I offer you a practical course supported by operational case studies and a wealth of techniques and advice to optimize your negotiation and sales skills, based on real experience, whatever the sector.
This course draws on my 20 years of experience as CEO of an export/import company in China and as a Professor in several MBA business schools worldwide. It is concrete, down-to-earth, and entirely practical—not just theory!
This course will give you the big picture of prospecting and negotiation:
How to prepare
How to conduct
How to behave—in both form and content—using operational templates you can implement immediately. You will also benefit from simulations and case studies to visualize the techniques in action and draw inspiration from them. This course reflects 20 years of operational experience, enriched with countless testimonies, tips, and advice.
Concretely, what will you learn?
How to find a prospect
How to evaluate a prospect
How to approach a prospect
How to handle a negotiation from A to Z (complete process)
How to be convincing and a skilled negotiator
NB: This course is part of the broader “International Trade Import and Export” series, although each course can be taken independently:
Prospection and negotiation
Sourcing and buying/purchasing
Production follow-up and quality assurance
Transportation and logistics
NB: Additionally, as a free bonus, I share my YouTube channel. Just type “Aurelien Millot Master Key(s)” to explore it. It’s designed to open your mind, discover new perspectives on life, and continue your personal awakening. Who knows? A word to the wise.
Enjoy the course! I hope you implement these strategies quickly in your professional life.
All the best,
Aurelien Millot ~ AM