Artificial Intelligence for Prospecting and Lead Generation

Name: Artificial Intelligence for Prospecting and Lead Generation
Rating: 4.2 (82 reviews)

Business Development | Lead Generation | Sales Prospecting | Artificial Intelligence | Sales

Created bySalil Dhawan

Last updated 11/2025

English

English [Auto],Korean [Auto],

What you'll learn

Identify High-Potential Prospects Quickly Using Ai-Driven Search And Filtering.
Uncover Timely Buying Signals To Approach Leads At The Perfect Moment.
Build Enriched Prospect Lists With Accurate Firmographic And Contact Insights Automatically.
Create Personalized Multi-Channel Outreach Messages That Feel Handcrafted But Scale Instantly.
Design Automated Outreach Sequences That Nurture Leads While You Focus On Closing.
Score And Prioritize Opportunities With Ai So Your Day Starts With The Most Promising Conversations.
Generate Rapid Meeting Briefs And Objection Handlers For Confident, Value-Focused Calls.
Combine Ai Tools Into A Repeatable Prospecting Workflow You Can Adapt To Any B2B Product.

Course content

1 section • 13 lectures • 1h 21m total length

Orientation & Course Map6:16
Discover how generative AI transforms prospecting and lead generation, enriching leads, personalizing outreach, and scoring prospects with tools like ChatGPT, Apollo AI, and Clay.
Why Prospecting Is Evolving7:05
Prospecting moves from manual searches to an AI native workflow delivering relevance and timing at scale. A live daily auto-enriched database, context-aware copy, and event-triggered leads boost efficiency and results.
AI Foundations In One Bite11:51
Learn how to harness AI foundations to boost prospecting and lead generation: craft role-based prompts, leverage web browsing and integration, and verify facts to overcome hallucinations.
Getting Set Up For Your Course1:02
Course Logistics3:12
Master efficient learning for ai in prospecting and lead generation by adjusting video speed, setting reminders, and using transcripts, subtitles, and course resources.
Introduce Yourself0:59
Join a diverse learning community and connect with peers by introducing yourself in the Q&A: where you're from, what you do, and what you hope to gain.
Apollo Demo 1 - Prospect Research, Insights & List Building - Exports12:42
Master Apollo prospecting by creating saved records and lists, applying persona filters, enriching data, exporting contacts, and building engagement sequences across email, calls, and LinkedIn.
Apollo Demo 1 - Data Filters, Lead Enrichment - Udemy Business5:36
Use Apollo data filters and lead enrichment to target US sales managers with 10–100 employees, verify emails, enrich contacts, and reach out via email, phone, or LinkedIn.
Apollo Demo 2 - Hyper-Personalized Outreach12:42
Explore how to build targeted prospect lists in Apollo, export data to CRM or Clay, and execute hyper-personalized outreach with AI-powered emails, LinkedIn sequences, and automated follow-ups.
Apollo Demo 3 - Data Enrichment, Lead Intelligence & Scoring10:07
Explore data enrichment with Apollo to enhance CRM data and enrich leads by adding emails, phone numbers, and company details, plus job change alerts, buying-intent scoring, and lead intelligence.
Apollo AI - Resources2:46
Explore Apollo AI resources, including a getting started kit, filters for ideal leads, an 18 minute demo, Apollo Academy, PDFs, and knowledge.io support to master prospecting and lead generation.
Pre-Engagement Prep5:07
Create a pre-engagement dossier using ai prompts to generate a one-page briefing with company overview, decision makers, and sustainability notes, plus a 30-minute sales call agenda.
Thank You & Next Steps2:19
Leverage the big three framework: live data, personalized copy at scale, and prioritized actions to transform your prospecting and lead generation with the latest ai tools.

Requirements

To get the most from this course you only need a computer with reliable internet, a free Apollo Io trial account (no credit card required), and access to ChatGPT (the free tier is fine). Basic familiarity with using email, LinkedIn, and spreadsheets will help you follow along, but no prior experience with AI, coding, or advanced CRM systems is expected. Bring an open mind, a willingness to experiment, and a list of products or services you’d love to sell—the course will guide you through everything else step-by-step.

Description

Supercharge Your Lead Generation with AI & Apollo .io

Are you still spending hours hunting for prospects, copying email templates, and praying for replies?

Welcome to “Generative AI Prospecting with Apollo AI – Denim Export Edition.” This action-packed course shows you how to replace outdated, manual prospecting with an end-to-end AI-powered lead-generation engine built around Apollo .io and ChatGPT.

Why This Course?

Time is Money – AI slashes prospect research from hours to minutes so you can focus on closing deals.
Relevance Wins – Hyper-personalized outreach built by Apollo’s AI writer lands in the right inbox at the right moment.
Data-Driven Decisions – Fit + Intent scores highlight the hottest opportunities automatically—no more guesswork.

Whether you sell SaaS, textiles, professional services, or physical products, these frameworks apply to any B2B sales pipeline.

What You’ll Master

AI-Based Lead Generation – Discover, filter, and enrich ideal customers with Apollo AI’s advanced search, job-change signals, and real-time firmographics.
Hyper-Personalized Prospecting – Use the built-in AI Email & LinkedIn DM writers to craft messages that feel hand-written yet scale instantly.
Event-Trigger Outreach – React to funding rounds, new hires, and product launches the moment they happen.
Automated Outreach Sequences – Design smart email & DM cadences that nurture leads while you sleep.
Lead Scoring & Prioritization – Let Apollo rank every contact by Fit + Intent so your day starts with high-impact calls.
60-Second Meeting Prep – Combine Apollo’s Call Planner with ChatGPT prompts to create one-page dossiers and objection busters in seconds.
Reusable AI Workflow – Walk away with a plug-and-play prospecting system you can clone for any B2B product or market.

Who Should Enroll?

Sales & Business Development professionals who want a modern, AI-powered edge.
Entrepreneurs & founders building repeatable B2B pipelines without a large team.
Marketers & SDRs responsible for lead generation and outbound campaigns.
Anyone curious about Apollo io, ChatGPT, and the future of AI prospecting.

Prerequisites

A free Apollo io trial (no card required).
A free ChatGPT account (Pro plan optional).

No coding skills, fancy CRMs, or previous AI experience needed.

Ready to Transform Your Pipeline?

By the end of this course you’ll have a live, AI-powered lead-generation engine that saves time, boosts efficiency, and delivers better results than any manual process. Join thousands of modern sellers who are already using AI to smash their KPIs and leave traditional prospecting in the dust.

Click “Enroll Now” and start turning cold leads into qualified meetings—today.

Who this course is for:

B2B Sales & Business Development professionals who want to modernize prospecting with AI and close more deals in less time.
Sales Development Representatives (SDRs) looking to replace manual list building and templated outreach with automated, high-impact workflows.
Entrepreneurs, solopreneurs, and startup founders who handle their own lead generation and need a scalable, low-cost system.
Marketing and Growth teams responsible for outbound campaigns and demand generation seeking data-driven targeting and personalization.
Freelance consultants and agency owners offering lead-gen or sales-enablement services who want to expand their toolkit with Apollo AI and ChatGPT.
Account Executives and Customer Success managers aiming to deepen account research and prepare smarter, value-rich client conversations.
Career switchers and job seekers eager to learn in-demand AI sales skills that stand out onLinkedIn and resumes.
Anyone curious about Apollo Io, ChatGPT, and AI-powered prospecting who wants a practical, step-by-step framework they can apply immediately.