Digital Course and Information Product Creation for Coaches

Name: Digital Course and Information Product Creation for Coaches
Rating: 4.4 (11 reviews)

A guide to creating virtual programs and digital products to reach and serve more clients

Created byDavid Baer

Last updated 9/2016

English

What you'll learn

Be able to move beyond the income limitations of only working with one-on-one clients.
Know how to take an idea and build a profitable program around it
Have the resources and knowledge to quickly and easily develop and produce passive income generating digital products and programs
Have the ability to scale their coaching or training business through online channels

Course content

7 sections • 39 lectures • 1h 41m total length

Introduction1:44

Developing the Perfect Idea2:50
How to find the idea that's going to bring you clients
Case Study: The Ultimate Book Coach4:40
3 Goals for Your Coaching Website6:24
Creating the Right Client Mindset7:38
Putting your prospective clients in the right frame of mind so they will WANT to join your program
Brainstorming Your Initial Product5:26
How to Position Yourself to Win2:21
Section 1 Guidebook12:00
Section 1 Worksheet3:00
Section 1 Checklist2:00

Creating Your Program3:22
What will you include in your program and where to find inspiration if you're feeling stuck.
How Your Program Relates to the Bigger Picture3:56
What to consider - besides income - when you're deciding what programs to create.
What Kind of Products Should You Use in Your Program?7:58
There are several ways you can communicate with your audience - pick and choose the ones that work for you!
How to Create A Convincing Package5:25
Coming Up With The Right Name4:28
Having a killer name (and/or tagline) for your new program is vital. Here's how to decide what it should be.
Renewing & Repurposing Your Content4:13
How to take your assets and reuse and enhance them to continuously provide more valuable training.
Section 2 Guidebook12:00
Section 2 Worksheet4:00
Section 2 Checklist3:00

Launching Your Product2:28
Planning Your Incentive2:37
The tried and true method that turns visitors into buyers - this rinse and repeat system will have your offer funnel brimming with prospects.
Planning Your First Paid Product2:54
Questions to ask when creating a paid product or resource, to help you narrow your options and avoid analysis paralysis.
Deciding What To Do1:57
What to consider to get your product created fast and at a low cost.
Keeping Your Clients Interested3:35
Maintaining buyer interest in between purchases - it's not as difficult as you might think when you follow this two-step plan
Ready, Set, Go!2:57
Checklist for getting your product up and running.
Pricing Your Product(s)3:15
Having a pricing strategy is important. Don't overlook this.
More Quick Product Ideas2:36
10 options for add-on bonuses or upgrades that your audience will love.
Section 3 Guidebook13:00
Section 3 Worksheet4:00
Section 3 Checklist3:00

Non-Coaching Passive Income2:24
The critical to building true passive income
Building Your List1:48
The how and why behind developing an email audience.
Case Study: SoloSmarts4:11
How one super-smart coach continuously generates passive income through repurposing (and communicating with her list).
Joint Venture and Affiliate Partnerships5:50
Approaching potential JV partner and affiliates to help grow your audience
Section 4 Guidebook12:00
Section 4 Worksheet4:00
Section 4 Checklist1:00

Requirements

This course require no prerequisite except for a basic comfort level with standard presentation platforms (Powerpoint or Keynote).

Description

In this course, you will learn how to stop limiting your income to one-on-one coaching and consulting clients. Through the tools and techniques shared in these lessons, you'll learn how to develop multiple products, how to position your coaching business for maximum impact, and how to develop passive-income generating programs.

This course is taught through a combination of video lectures, written guides, workbooks, and checklists.

The course is broken down into 4 major sections:

Section One: Discover Your Winning Idea

Everyone has one. It's what your clients are begging you for, but since they don't always tell you in so many words, you might struggle to figure it out. In this section, we'll how to identify what your prospective clients are seeking, and how bets to position yourself to deliver it.

Section Two: Designing and Creating Your Program

Your signature program is going to be the thing you become known for, but it doesn't have to take weeks or months to create.

Section Three: The Short and Sweet Product Launch

A simple, tasteful and timely launch will go far toward solidifying your brand and your signature product.

Section Four: How to Generate Passive, Non-Coaching Income

How to take what you are already doing in your business and created automated tools and programs to make you more money and give you more time.

Who this course is for:

This course is designed for coaches, trainers, and consultative professionals in any and all niches. It is designed to help students transition from exclusively operating their business offline into a more profitable practice with online programs which can generate income passively.

Digital Course and Information Product Creation for Coaches

What you'll learn

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Course content

Course Introduction1 lecture • 2min

Starting With An Idea9 lectures • 46min

Designing and Creating Your Program9 lectures • 48min

Your Short and Sweet Product Launch11 lectures • 42min

How to Generate Passive Income7 lectures • 31min

Conclusion1 lecture • 4min

BONUS FOR MY STUDENTS1 lecture • 1min

Requirements

Description

Who this course is for: