Professional Diploma of Product Owner
What you'll learn
- Role and functionality of Product Owner
- Product Owner of CRM Systems
- Examples of mistakes of Product Owner
- Product Owner of digital channels
- Product Owner of financial products
Requirements
- For a better learning experience, we suggest you to use a laptop / mobile phone / pen and paper for taking notes, highlighting important points, and making summaries to reinforce your learning.
Description
Welcome to course Professional Diploma of Product Owner by MTF Institute
Course provided by MTF Institute of Management, Technology and Finance
MTF is the global educational and research institute with HQ at Lisbon, Portugal, focused on business & professional hybrid (on-campus and online) education at areas: Business & Administration, Science & Technology, Banking & Finance.
MTF R&D center focused on research activities at areas: Artificial Intelligence, Machine Learning, Data Science, Big Data, WEB3, Blockchain, Cryptocurrency & Digital Assets, Metaverses, Digital Transformation, Fintech, Electronic Commerce, Internet of Things.
MTF is the official partner of: IBM, Intel, Microsoft, member of the Portuguese Chamber of Commerce and Industry.
MTF is present in 208 countries and has been chosen by more than 380,000 students.
What is Product Management and Product Ownership?
Product Management: A strategic field focused on guiding a product throughout its entire lifecycle. This includes:
Defining the product's vision and goals
Understanding the market, competitors, and customers
Creating a product roadmap
Collaborating with cross-functional teams (engineering, design, marketing, sales, etc.) to bring the product to market.
Product Ownership: A more tactical role often found within Agile development methodologies. Product Owners focus on:
Prioritizing the development backlog (list of features and tasks)
Working closely with the development team to ensure they understand product goals and requirements
Representing the voice of the customer and stakeholders
Role of a Product Owner
A Product Owner acts as the bridge between the product strategy defined by the product manager and the hands-on development team. Key responsibilities include:
Backlog Management: Maintaining and prioritizing the backlog to ensure the most important features get built first.
Customer Advocacy: Deeply understanding the customers' needs and pain points, and ensuring those are reflected in the product.
Agile Team Liaison: Working closely with developers, designers, and engineers, providing clear requirements and feedback throughout development.
Stakeholder Communication: Keeping stakeholders like executives and the sales team informed of progress, challenges, and upcoming features.
Why is Product Management Important for Companies?
Effective product management is essential to a company's success because it:
Enhances Customer Focus: Product managers/owners ensure products address real customer needs, leading to increased satisfaction and loyalty.
Drives Market Success: Strategic product management aligns products with market trends and competition, improving their chances of success.
Increases Efficiency: Clear vision and prioritization reduce wasted resources and enable teams to focus on the most essential work.
Promotes Innovation: Product managers foster a culture of experimentation, identifying new opportunities to address evolving customer needs.
How Developing Skills in Product Management Supports Career Development
Investing in product management skills can significantly boost your career:
High Demand: Product managers and owners are in demand across industries due to the growing emphasis on building customer-centric products.
Competitive Salaries: Product management roles often offer lucrative compensation.
Varied Opportunities: The skills translate to many roles, including business analyst, project manager, UX designer, or even launching your own startup.
Leadership Potential: Strong product managers naturally rise into leadership positions, driving strategic direction within organizations.
Who this course is for:
- No special requirements. A course for anyone who wants to build career in Product Management
- What is Product Management and Product Ownership? Product Management: A strategic field focused on guiding a product throughout its entire lifecycle. This includes: Defining the product's vision and goals Understanding the market, competitors, and customers Creating a product roadmap Collaborating with cross-functional teams (engineering, design, marketing, sales, etc.) to bring the product to market. Product Ownership: A more tactical role often found within Agile development methodologies. Product Owners focus on: Prioritizing the development backlog (list of features and tasks) Working closely with the development team to ensure they understand product goals and requirements Representing the voice of the customer and stakeholders
- Role of a Product Owner A Product Owner acts as the bridge between the product strategy defined by the product manager and the hands-on development team. Key responsibilities include: Backlog Management: Maintaining and prioritizing the backlog to ensure the most important features get built first. Customer Advocacy: Deeply understanding the customers' needs and pain points, and ensuring those are reflected in the product. Agile Team Liaison: Working closely with developers, designers, and engineers, providing clear requirements and feedback throughout development. Stakeholder Communication: Keeping stakeholders like executives and the sales team informed of progress, challenges, and upcoming features.
- Why is Product Management Important for Companies? Effective product management is essential to a company's success because it: Enhances Customer Focus: Product managers/owners ensure products address real customer needs, leading to increased satisfaction and loyalty. Drives Market Success: Strategic product management aligns products with market trends and competition, improving their chances of success. Increases Efficiency: Clear vision and prioritization reduce wasted resources and enable teams to focus on the most essential work. Promotes Innovation: Product managers foster a culture of experimentation, identifying new opportunities to address evolving customer needs.
- How Developing Skills in Product Management Supports Career Development Investing in product management skills can significantly boost your career: High Demand: Product managers and owners are in demand across industries due to the growing emphasis on building customer-centric products. Competitive Salaries: Product management roles often offer lucrative compensation. Varied Opportunities: The skills translate to many roles, including business analyst, project manager, UX designer, or even launching your own startup. Leadership Potential: Strong product managers naturally rise into leadership positions, driving strategic direction within organizations.
Instructor
- 4.4 Instructor Rating
- 76,693 Reviews
- 812,392 Students
- 262 Courses
MTF Institute of Management, Technology & Finance
MTF is the global educational and research institute with HQ at Lisbon, Portugal, focused on business & professional hybrid (on-campus and online) education at areas: Business & Administration, Science & Technology, Banking & Finance.
MTF R&D center focused on research activities at areas: Artificial Intelligence, Machine Learning, Data Science, Big Data, WEB3, Blockchain, Cryptocurrency & Digital Assets, Metaverses, Digital Transformation, Fintech, Electronic Commerce, Internet of Things.
MTF is the official partner of: IBM, Intel, Microsoft, member of the Portuguese Chamber of Commerce and Industry.
MTF is present in 216 countries and has been chosen by more than 710 000 students.
The Institute of Management, Technology and Finance (MTF), an organisation dedicated to providing practical and cutting-edge education in the fields of business, technology, and finance. Our institute has a history that began in 2021 as The Retail Banking School, focused on addressing the practical and modern challenges of the retail banking industry, finance, and fintech. However, recognizing the evolving needs of the business world, we underwent a transformative redevelopment in 2023, becoming the Institute of Management, Technology and Finance. This redevelopment enabled us to expand our focus and cater to the growing demand for expertise in IT, technology areas, business, and entrepreneurship.
Our Motto: Scientia et Pratique. At MTF, we pride ourselves on our strong commitment to practical business knowledge. We understand that success in the modern professional landscape requires not only theoretical understanding but also the ability to apply that knowledge in real-world scenarios. Our curriculum is designed to empower our students with the necessary skills, tools, and mindset to excel in their chosen fields. Through hands-on projects, case studies, and experiential learning, we ensure that our students gain the practical expertise needed to thrive in today's dynamic business environment.
We believe in fostering the growth and development of our students on multiple levels. Beyond imparting technical knowledge, we place great emphasis on nurturing a growth mindset, enabling our students to embrace challenges, adapt to changes, and continuously evolve in their careers. We support the development of our students' skillset by providing access to state-of-the-art resources, cutting-edge technologies, and industry-relevant tools. By doing so, we prepare our students to become agile professionals capable of navigating the complexities of the business world.
At MTF, our mission is to provide valuable knowledge that supports the building of successful careers and businesses. We are dedicated to equipping our students with the skills, insights, and practical know-how they need to make a positive impact in their professional endeavors. We strive to foster a learning environment that promotes innovation, creativity, and ethical decision-making. Our values revolve around excellence, integrity, collaboration, and a student-centric approach. We are committed to empowering our students to become industry leaders and change-makers.
We understand that learning is a lifelong journey, and we recognize the importance of continuous professional development. The business landscape is ever-evolving, and staying ahead requires a commitment to learning and staying updated with the latest trends and advancements. As an institute, we are dedicated to being a provider of valuable knowledge and skills that can help professionals thrive in their respective industries. Through our rigorous curriculum, ongoing research, and partnerships with industry leaders, we strive to ensure that our students receive the highest quality education that prepares them for the challenges and opportunities of the future.
Join us at the Institute of Management, Technology and Finance and embark on a transformative educational journey. Discover your potential, unlock new opportunities, and become a catalyst for change in the dynamic world of business, technology, and finance.
MTF in numbers:
> 4 000 000 students of all programs
> 710 000 unique students
digital presence at 216 countries
our students speak at English & 68 other languages