Product Management - Stakeholder Mapping
What you'll learn
- Identify key stakeholders and their roles within a project or organization, demonstrating understanding through stakeholder mapping exercises.
- Apply communication techniques to engage stakeholders effectively, creating a plan that outlines methods, frequency, and channels for stakeholder communication.
- Build trust with stakeholders by developing and implementing strategies that demonstrate transparency and reliability in actions and decision-making.
- Manage conflicts among stakeholders by applying conflict resolution techniques and documenting a conflict management plan.
- Facilitate inclusive decision-making processes with stakeholders, demonstrating the ability through the design and execution of a decision-making workshop.
- Assess stakeholder needs and expectations using surveys and interviews, analyzing the results to prioritize stakeholder requirements.
- Understand and articulate stakeholder motivations by evaluating case studies and proposing strategies to align stakeholder interests with project goals.
- Prioritize stakeholder expectations based on impact and influence, creating a prioritization matrix that guides project decision-making.
- Tailor products or services to meet specific stakeholder requirements, evidenced by designing a product feature set that aligns with gathered stakeholder input.
- Identify and collaborate with internal stakeholder groups, creating an internal stakeholder engagement plan that includes cross-functional team involvement.
- Manage vendor relationships by applying techniques for effective external stakeholder engagement, and evaluating the success of these techniques through vendor
- Engage customers in product development processes, designing a customer feedback loop that informs product adjustments and enhancements.
- Utilize popular stakeholder mapping tools to visualize stakeholder relationships, demonstrating proficiency through the creation of a stakeholder map using sele
- Incorporate stakeholder feedback in Agile development cycles, demonstrating the application through sprint retrospective documentation that includes stakeholder
- Balance stakeholder interests with societal impact by developing a plan that integrates corporate social responsibility goals with stakeholder expectations.
- Innovate with stakeholder input, demonstrating the capability by presenting a new product concept developed through collaborative workshops with stakeholders.
- Apply strategic stakeholder mapping models to influence stakeholder perceptions and strategies for long-term relationship building, demonstrated through the dev
- Navigate international stakeholder dynamics in global product management by creating a communication plan that addresses cultural considerations and localizatio
- Communicate effectively with stakeholders during crisis situations, crafting a crisis communication plan that outlines messages, channels, and timelines.
- Incorporate stakeholder input into product roadmaps, demonstrating this through a roadmap presentation that highlights how stakeholder feedback influenced roadm
Requirements
- There are no requirements or pre-requisites for this course, but the items listed below are a guide to useful background knowledge which will increase the value and benefits of this course.
- Basic understanding of product management principles and processes.
- Familiarity with business communication and interpersonal skills.
- An interest in learning about stakeholder relationships and their impact on business decisions.
Description
Embark on a transformative journey in stakeholder mapping and product management excellence with our comprehensive course designed to elevate your skills and expertise in engaging stakeholders effectively. Are you ready to unlock the power of strategic stakeholder relationships and drive innovation and success in your product development endeavors?
Our team of experienced professionals has crafted a dynamic and engaging course that delves deep into the intricacies of stakeholder mapping, offering you valuable insights and practical strategies to navigate the complex landscape of stakeholder engagement. With a focus on real-world applications and case studies, we provide you with the tools and knowledge needed to excel in stakeholder management across diverse stakeholders, both internal and external.
Throughout the course, we will guide you through a series of modules that cover essential topics such as stakeholder analysis, engagement strategies, needs assessment, and mapping techniques. You will learn how to identify key stakeholders, build relationships, manage conflicts, and tailor products to meet stakeholder expectations effectively.
Through interactive exercises and hands-on tasks, you will have the opportunity to apply your learning in practical scenarios, honing your skills in stakeholder communication, decision-making, and crisis management. You will explore advanced strategies, tools, and models for stakeholder mapping, gaining a comprehensive understanding of how to leverage stakeholder networks for product success.
Our course goes beyond traditional concepts of stakeholder mapping by incorporating key elements of social responsibility, innovation management, and global product development. You will explore the ethical considerations of engaging stakeholders, driving sustainable innovation, and navigating international stakeholder dynamics with cultural sensitivity.
As you progress through the course, you will have the chance to deepen your knowledge in governance and compliance, market analysis, portfolio management, and decision-making, all essential components of effective stakeholder mapping in today's competitive business environment. We will guide you through the process of incorporating stakeholder input into product roadmaps, competitive analysis, and post-launch engagement strategies to drive product success.
Whether you are a seasoned product manager looking to enhance your stakeholder management skills or a budding entrepreneur seeking to gain a competitive edge in the market, our course offers valuable insights and practical guidance to help you excel in stakeholder mapping and product management.
Join us on this exciting journey to master the art of stakeholder mapping and unlock new possibilities for innovation, collaboration, and success in your product development endeavors. Enroll now and take the first step towards becoming a proficient stakeholder mapper and product management specialist. Let's chart a course to excellence together!
Who this course is for:
- Product Managers seeking to enhance their skills in stakeholder engagement and analysis for more effective product development and launches.
- Project Managers aiming to improve project outcomes through better stakeholder mapping, communication, and engagement strategies.
- Business Analysts interested in leveraging stakeholder mapping tools and techniques to accurately assess needs and tailor solutions to diverse stakeholder groups.
- Product Development Teams, including engineers and designers, looking to align their work more closely with both internal and external stakeholder expectations and feedback.
- Corporate Strategists focusing on innovation management through in-depth analysis of stakeholder requirements and market trends.
- CSR (Corporate Social Responsibility) Coordinators or Managers aiming to integrate social responsibility with stakeholder mapping to achieve sustainable and ethical business practices.
Instructors
- 4.4 Instructor Rating
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"What an amazing course! After finishing this course, I have confidence. Thank so much Dr Peter Alkema" ... "This is exactly the jump-start I needed. Very clear and concise"
I lead Digital Transformation & Architecture at ABB and I've been featured on CNBC Africa and won the Gartner CIO Of The Year in 2016. I founded and led the largest banking hackathon in South Africa which was published in 2019 as a case study by Harvard Business School.
I've taught over 100,000 students about technology, business, academics and self-development. In 2020 I completed my PhD at Wits University In Johannesburg. The study introduced a ground-breaking theory of Agile software development teams. My woodworking book was published in 2014 and has sold over 10,000 copies.
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- 4.4 Instructor Rating
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