MBA in Product Management : Be a Product Manager ( 2026)

Create a grocery delivery app product charter outlining a 15-20 year vision and 3-5 year mission, plus goals, key features, success metrics, risk management, and stakeholders.

Outline the user problem in step one of product strategy, focusing on customer empathy, user journey, and jobs to be done to guide what, why, and how to build.

Explore a customer empathy map for a grocery delivery app, detailing four quadrants (think, say, do, feel), along with pain points and gains to inform product decisions.

Define and map the user journey for a food delivery app using awareness, consideration, conversion, customer service, and loyalty stages, identifying touchpoints, needs, and pain points to improve experience.

Build on customer empathy map and user journey map by applying the jobs-to-be-done framework to validate needs, define functional, social, and emotional jobs, and create job statements tied to stories.

Define a clear product goal with the smart framework: specific, measurable, attainable, relevant, and time-based. Use okrs to set quarterly objectives, measure key results, and plan initiatives toward concrete impact.

Define actionable success metrics and KPIs aligned to your product goal using the RR pirate metrics framework and North Star metric. Monitor input metrics and initiatives.

Explore the pillars of product strategy: vision, customer, competition, alignment. Apply vision mapping, jobs to be done, customer journey mapping, SWOT and feature gap analysis to prioritize revenue features.

Explore more than 60 product metrics—acquisition, sign-up, engagement, monetization, retention, commerce, feedback, usage, operations, platform, and financial metrics—via an Excel sheet and Mixpanel guidance.

Explore Mixpanel's events, event properties, and profile properties with a demo e-commerce dataset, from sign up to purchase, and learn data ingestion and user journey analysis.

Build a growth playbook to improve acquisition on Daily Basket by creating a high-value landing page with social proof and scarcity, then drive onboarding, activation, retention, and monetization.

Analyze a funnel from impression to click to sign up to identify drop-offs across campaigns. Calculate conversion rate by dividing sign ups by impressions and compare performance across platforms.

Analyze channel attribution by examining how multiple touchpoints from acquisition sources drive revenue, user counts, and average revenue per user, using pivot tables or sumifs.

Analyze user signup trends for a grocery app over three months by acquisition source and time frame, computing total signups and average daily signups using sumif and days in month.

Explore activation success by tracking time to complete three onboarding goals—from sign up to first order—and classify users as fast, moderate, or slow activators to optimize conversion rate.

Analyze how onboarding features impact retention in a grocery app by comparing interactive walkthrough and welcome discount across day 7, 14, and 30, considering feature exposure and usage scenarios.

Define the exact product requirements and build plan by applying goal-setting frameworks during discovery, aligning vision, strategy, and roadmap with customer problems and market needs.

Organize a grocery app brainstorming session with a product lead, revenue lead, product manager, and designers to generate ideas on homepage optimization, pin-code relevance, and offers.

Apply the five whys to identify root causes of delivery delays at the customer doorstep. Use star busting and mind mapping to design landmarks and notes that improve navigation.

Lead a scrum master-facilitated brainstorming session to gather diverse product ideas across three rounds, then group them by features such as user experience, design, growth, and technology.

Evaluate ideas using risk, reversibility, and required actions for a user persona; score with impact, confidence, and ease to prioritize product initiatives.

Define acceptance criteria for user stories by detailing real-time order updates, push notifications at each status, live delivery partner tracking, and dynamic delivery estimates, plus clear checkout delivery instructions.

Set a product goal to grow monthly active subscribers and retention by tracking KPIs like new subscriber acquisition, churn, renewal rate, average revenue per user, and CTR on personalized recommendations.

Discover how agile accelerates product delivery by iterating in small slices and embracing feedback. The apple analogy contrasts agile with waterfall, highlighting speed and adaptability to serve hungry kids.

Learn how to turn product vision into strategy and a prioritized roadmap, create a PRD and design reviews, and execute 14-day sprints with daily scrums, sprint reviews, and retrospectives.

Explore epics, user stories, tasks, and increments to build three features—online ordering, search, and restaurant reviews—while managing a product backlog, sprint backlog, and definition of done.

Master Microsoft Excel essentials, including pivot tables and key formulas, plus fast navigation shortcuts, to extract insights from retail data like Nykaa's sales across formats.

Explore line, bar, pie, column, and scatter charts to visualize composition, comparison, and relationships, and learn to use pivot tables, secondary axes, histograms, and normal distribution.

Create and analyze charts in Excel to compare actual sales against targets using line and bar charts, and add a secondary axis to visualize revenue and units over time.