Udemy
    •  
    •  
    •  
    •  
    •  
    •  
    •  
    •  
Turn what you know into an opportunity and reach millions around the world.
Learn More
Your cart is empty.
Keep shopping
Product Development & Research with Generative AI
Rating: 4.5 out of 5(82 ratings)
5,712 students

Product Development & Research with Generative AI

Master AI-Powered Product Management: From Idea to Launch. Learn Market Research, Strategy, and Product-Market Fit
Last updated 1/2026
English
English [Auto],

What you'll learn

  • Product Development Fundamentals - Core concepts and AI integration
  • Product Ideation & Concept Development - Using AI for brainstorming and validation
  • Market Research & Industry Analysis - Comprehensive market assessment with AI
  • Customer Research & Persona Development - AI-powered customer insights
  • Competitive Analysis - Feature-by-feature comparison and positioning
  • Product Strategy & Vision - Defining winning strategies
  • Feature Prioritization - Frameworks for decision-making
  • Launch Planning - Coordinating successful launches
  • PESTEL Analysis - Macro-environmental assessment
  • AI Tools Mastery - ChatGPT, Gemini, Manus AI, Perplexity Labs

Course content

12 sections70 lectures12h 45m total length
  • Introduction to Manus Ai5:00

    Explore Manus AI, an advanced platform similar to ChatGPT, and learn to use chat, agent, and adaptive modes for market research and product development.

  • Product Ideation & Concept Development11:03

    Explore product ideation and concept development using a generative AI tool to generate ten real estate SaaS ideas, evaluate market demand, and build a ready-to-develop product idea bank.

  • Idea Evaluation & Prioritization9:19

    The lecture guides evaluating ten product ideas using market demand, feasibility, differentiation, revenue potential, and time to build, then ranking them to select lead nurture AI as the top option.

  • Define the Product Vision & Value Proposition8:47

    Define the product vision and value proposition for lead nurture AI in real estate, outlining the mission, unique value proposition, brand promise, and a hyper personalized multi-channel lead conversion approach.

  • Feature Brainstorming & Feature Prioritization6:52

    This lecture explains prioritizing features for lead nurture AI using the Moscow framework, detailing a comprehensive MVP feature set for lead management, capture, segmentation, and automation.

  • User Flow Creation (Idea → UX → Steps)10:11

    Explore end-to-end user flow creation for a lead nurture AI product, detailing onboarding, main feature usage, decision points, and conversion flow with AI-assisted UX prototyping and MVP framing.

  • MVP Definition (Minimum Viable Product)3:34

    Define an MVP for lead nurture AI with user stories, acceptance criteria, and validation artifacts like landing page copy. Support CSV import and lead scoring while avoiding a CRM.

  • Prototype Creation (Concept Prototype)3:30

    Create a concept prototype for a lead nurture AI tool, generating low-fidelity UI wireframes, copy flows, and a text-based prototype importable to Figma.

  • Technical Architecture & Tech Stack Recommendation7:53

    Leverage generative ai as your technical architecture to define requirements, team size, timelines, api needs, and modular backend and database schemas.

  • Product Roadmap Creation9:24

    Create a six-month product roadmap for lead nurture ai, with phased milestones, sprints, ai feature integration, and go to market strategy.

  • Go-To-Market (GTM) Strategy Development9:08

    Develop a go-to-market strategy for a product, using AI to craft audience analysis, messaging, launch plans, pricing, distribution, social content, landing pages, emails, and partnerships for a market launch.

  • Lead generation using Generative AI5:16

    Generate 30–50 leads for a real estate product using generative AI, define target accounts and decision makers, and export a csv of key contact fields.

Requirements

  • No product management background needed
  • No AI or technical expertise required
  • No coding skills necessary
  • No business degree required

Description

Are you ready to revolutionize your product management career and build breakthrough products that dominate the market?

In today’s fast-paced digital landscape, staying ahead of the competition requires more than just traditional product management skills. The future of product development is here, and it’s powered by Generative AI. This is your opportunity to become a leader in the next generation of product innovation.

Welcome to the most comprehensive course on Product Development and Product Research Using Generative AI. This isn’t just another product management course; it’s a career-transforming journey that will equip you with the cutting-edge skills to leverage AI for every stage of the product lifecycle. Whether you're an aspiring product manager or a seasoned professional, this course will empower you to make smarter, faster, and more data-driven decisions.

Unlock the Power of AI in Product Management

We’ll move beyond theory and dive straight into practical, hands-on applications. You will learn how to use powerful Generative AI tools like ChatGPT, Gemini, Manus AI, and Perplexity Labs to streamline your workflow, uncover deep market insights, and build products that customers love. From initial product ideation to crafting a winning go-to-market strategy, you will master the art and science of AI-powered product development.

What Makes This Course Unique?

This course is meticulously designed to fill the critical gap in the market for product managers skilled in Generative AI. While other courses teach the fundamentals, we take you to the forefront of innovation. You will learn:

•AI-Driven Product Development: Master the entire product development lifecycle, from concept and user flow creation to MVP definition and technical architecture recommendations, all enhanced with AI.

•Deep Market Research with AI: Conduct comprehensive industry analysis, market sizing, and competitive landscape analysis using AI tools to identify untapped opportunities.

•Build Data-Backed Personas: Move beyond guesswork and create detailed, accurate customer personas by analyzing demographic, psychographic, and behavioral data with AI.

•Strategic Analysis Frameworks, Reimagined: Apply classic strategic frameworks like PESTEL, Porter's Five Forces, and SWOT analysis with the speed and depth that only AI can provide.

•Achieve Product-Market Fit Faster: Leverage AI to analyze customer feedback, pricing strategies, and product features to find the perfect product-market fit.

By the end of this course, you won't just understand product management—you will be a forward-thinking leader capable of building the products of tomorrow.

Join us and start building the future, today! Enroll now to become an expert in AI-powered product development and research.

What you'll learn

•Master the entire product development lifecycle using Generative AI, from ideation to launch.

•Leverage powerful AI tools like ChatGPT, Gemini, and Manus AI for advanced product research and analysis.

•Conduct in-depth market research, including industry analysis, market sizing, and competitive landscape analysis with AI.

•Create highly accurate and detailed customer personas using AI-driven demographic, psychographic, and behavioral research.

•Define a winning product vision, value proposition, and go-to-market strategy using data-driven insights from AI.

•Master strategic analysis frameworks like PESTEL, Porter's Five Forces, and SWOT analysis, supercharged with AI.

•Develop and prioritize product features, create product roadmaps, and define MVPs with greater speed and accuracy.

•Analyze customer sentiment, pricing strategies, and market trends to achieve and validate product-market fit.

•Identify and analyze opportunity gaps, blue ocean strategies, and competitive positioning to build products that stand out.

•Gain the in-demand skills to become a top-tier product manager in the age of AI.

Who this course is for

•Aspiring Product Managers who want to enter the field with a powerful, in-demand skillset that sets them apart.

•Current Product Managers, Product Owners, and Product Marketers who want to upgrade their skills and lead the charge in AI-driven product innovation.

•Entrepreneurs and Startup Founders who want to build better products faster and gain a competitive edge in the market.

•UX/UI Designers, Engineers, and Business Analysts who want to understand the future of product development and collaborate more effectively with product teams.

•Anyone curious about the intersection of Artificial Intelligence and business strategy and looking to gain practical, career-advancing skills.

Requirements

•No prior experience with product management or AI is required. We will start from the fundamentals and build up your expertise step-by-step.

•A willingness to learn, experiment, and embrace new technologies is all you need to succeed in this course.

Who this course is for:

  • Curiosity about product development
  • Willingness to learn new tools
  • Open-mindedness to AI
  • Commitment to apply learning
  • Growth mindset